Brandwave

Ahrefs vs Mangools:Which is more popular by branded search?

In August 2026, Ahrefs had more branded searches than Mangools among SEO software platforms worldwide. Ahrefs was estimated to have 393K branded searches compared to Mangools’ 12.2K, and held a 29% Share of Search versus Mangools’ 0.9%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among SEO software platforms worldwide in August 2026Which is more popular in search, Ahrefs or Mangools?
Ahrefs29%393K searches
vs
Mangools0.9%12.2K searches

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Which is more popular in search, Ahrefs or Mangools?

Compare search marketing platforms for keyword research, rank tracking, site audits, and competitor analysis. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ahrefs and Mangools among SEO software platforms worldwide, by month

Share of Search by month for Ahrefs, Mangools. The figures are in the table below the chart.

View monthly share of search table
MonthSemrushAhrefsUbersuggestSE RankingMangoolsSerpstatMoz Pro
Oct 202549.6%29.8%14.5%4.4%0.89%0.58%0.18%
Nov 202553%25.9%15.4%3.8%1.1%0.62%0.15%
Dec 202555.4%22.6%16.1%4%1.2%0.53%0.19%
Jan 202647.7%29.1%17%4.2%1.3%0.56%0.2%
Feb 202649.5%30%14.3%4.3%1.1%0.58%0.22%
Mar 202665.8%19.5%10.8%2.6%0.66%0.43%0.16%
Apr 202652.8%28%14.2%3.5%0.88%0.47%0.17%
May 202647.1%31.1%13%7.1%0.97%0.52%0.19%
Jun 202652.9%28.4%13.8%3.4%0.84%0.45%0.17%
Jul 202649.6%34.5%11.2%3.4%0.83%0.37%0.16%
Aug 202654.3%29%12.2%3%0.9%0.4%0.14%
Sep 2026———————

How has the Ahrefs and Mangools comparison changed over the last 12 months?

  • Ahrefs was ahead of Mangools in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ahrefs’ estimated Share of Search among SEO software platforms worldwide moved from 29.8% to 29%, and its estimated monthly branded searches moved from 505K to 393K.
  • Across the 11 months ending August 2026, Mangools’ estimated Share of Search among SEO software platforms worldwide moved from 0.89% to 0.9%, and its estimated monthly branded searches moved from 15.1K to 12.2K.

How did search popularity change for SEO software platforms worldwide in August 2026?

  1. In August 2026, Ahrefs lost estimated Share of Search among SEO software platforms worldwide, from 34.5% to 29%.

  2. Estimated monthly branded searches for Mangools worldwide fell 19.2% over 11 measured months, from 15.1K to 12.2K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ahrefs’ and Mangools’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ahrefs

3 branded search terms

  • ahrefs
  • ahrefs backlink checker
  • ahrefs seo tools

Mangools

2 branded search terms

  • mangools
  • mangools seo tools

How the Brand Demand Index is measured

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