Aquasana vs AquaTru:Which is more popular?
In September 2026, AquaTru had more branded searches than Aquasana among water purifier brands worldwide. AquaTru had about 40,500 branded searches, while Aquasana had 27,100. AquaTru made up 12.8% of all water purifier brand searches we track, and Aquasana accounted for 8.6%. When we asked ChatGPT and Google AI Overviews about water purifier brands, AquaTru appeared in all five answers and Aquasana in four. Aquasana was mentioned before AquaTru in three out of five answers.
Who do people search for more?
AquaTru, about 49% more searches than Aquasana
Who does AI mention more?
AquaTru, mentioned in every answer we collected
Who does AI recommend more?
Aquasana, named ahead of AquaTru in 3 of 5 answers
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Top water purifier brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, AquaTru appeared in all five answers. Aquasana was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Aquasana was listed before AquaTru in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- AquaTru5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Aquasana4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
iSpring3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- APEC Water Systems3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Brita3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Coway0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about water purifier brands
5 answers
Asked ChatGPT
“Which water purifier brand should I buy?”
Asked ChatGPT
“What are the best water purifier brands?”
Asked ChatGPT
“What's the best water purifier brand for clean drinking water?”
Searched Google, AI Overview
“best water purifier”
Searched Google, AI Overview
“home water purifier”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Aquasana or AquaTru more popular in search?
This chart shows how often people search Google for Aquasana and AquaTru by name. Each line represents a brand's share of searches for all eight water purifier brands we track, month by month, from English-language searches worldwide.
Share of searches by month for AquaTru, Aquasana. The figures are in the table below the chart.
View monthly share of searches table
| Month | Coway | AquaTru | LG | Aquasana | Ro | iSpring | APEC Water Systems | Brita |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.5% | 10.5% | 10.5% | 10.5% | 7.1% | 5.2% | 3.2% | 0.51% |
| Nov 2025 | 51.5% | 15.5% | 8.5% | 10.3% | 5.7% | 5.1% | 3.1% | 0.41% |
| Dec 2025 | 48% | 14.4% | 9.6% | 11.8% | 6.4% | 5.8% | 3.5% | 0.46% |
| Jan 2026 | 49.7% | 12.2% | 8.2% | 12.2% | 8.2% | 6% | 3% | 0.57% |
| Feb 2026 | 47.1% | 14.1% | 9.4% | 11.5% | 7.7% | 5.6% | 3.5% | 1% |
| Mar 2026 | 49.4% | 12.1% | 9.9% | 9.9% | 8.1% | 5.9% | 3% | 1.6% |
| Apr 2026 | 48.6% | 14.6% | 9.8% | 9.8% | 8% | 5.8% | 2.9% | 0.56% |
| May 2026 | 49.4% | 14.8% | 9.9% | 9.9% | 6.6% | 5.9% | 3% | 0.39% |
| Jun 2026 | 52.3% | 12.8% | 10.5% | 8.6% | 7% | 5.1% | 3.1% | 0.41% |
| Jul 2026 | 52.3% | 12.8% | 10.5% | 8.6% | 7% | 5.1% | 3.1% | 0.51% |
| Aug 2026 | 49.2% | 14.8% | 9.9% | 9.9% | 8.1% | 4.8% | 3% | 0.48% |
| Sep 2026 | 52.3% | 12.8% | 10.5% | 8.6% | 7% | 5.1% | 3.1% | 0.41% |
How has the Aquasana and AquaTru comparison changed over the last 12 months?
3 findings
- AquaTru was ahead of Aquasana in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aquasana’s share of searches among water purifier brands worldwide moved from 10.5% to 8.6%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 12 months ending September 2026, AquaTru’s share of searches among water purifier brands worldwide moved from 10.5% to 12.8%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
How did search popularity change for water purifier brands worldwide in September 2026?
3 changes
In September 2026, LG overtook Aquasana to rank 3rd among water purifier brands worldwide, with 10.5% of the searches.
In September 2026, AquaTru lost share of searches among water purifier brands worldwide, from 14.8% to 12.8%.
In September 2026, Aquasana lost share of searches among water purifier brands worldwide, from 9.9% to 8.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Aquasana’s and AquaTru’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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