Head vs Tecnifibre:Which is more popular?
In September 2026, Head had more branded searches than Tecnifibre among tennis racket brands worldwide. Head had about 56,500 branded searches, while Tecnifibre had 40,500. Head made up 8.7% of all tennis racket brand searches we track, and Tecnifibre accounted for 6.2%. When we asked ChatGPT and Google AI Overviews about tennis racket brands, Head appeared in four of the five answers and Tecnifibre in three. Head was mentioned before Tecnifibre in every answer that named either.
Who do people search for more?
Head, about 40% more searches than Tecnifibre
Who does AI mention more?
Head, mentioned in 4 of 5 answers, Tecnifibre in 3
Who does AI recommend more?
Head, named ahead of Tecnifibre in 4 of 4 answers
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Top tennis racket brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Head was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Tecnifibre was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Head was listed before Tecnifibre in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Yonex5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Babolat5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Wilson5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Head4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tecnifibre3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Dunlop3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Prince1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about tennis racket brands
5 answers
Asked ChatGPT
“Which tennis racket brand should I buy?”
Asked ChatGPT
“What are the best tennis racket brands?”
Asked ChatGPT
“What's the best tennis racket brand for club play?”
Searched Google, AI Overview
“tennis racket brands”
Searched Google, AI Overview
“best tennis racket”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Head or Tecnifibre more popular in search?
This chart shows how often people search Google for Head and Tecnifibre by name. Each line represents a brand's share of searches for all seven tennis racket brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Head, Tecnifibre. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yonex | Babolat | Head | Tecnifibre | Wilson | Dunlop | Prince |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 61.9% | 22.7% | 7% | 5.6% | 1.4% | 0.74% | 0.74% |
| Nov 2025 | 56.8% | 25.5% | 8.5% | 6.2% | 1.5% | 0.68% | 0.83% |
| Dec 2025 | 66% | 19.8% | 7% | 4.9% | 1.2% | 0.53% | 0.65% |
| Jan 2026 | 62.2% | 22.8% | 7.6% | 4.6% | 1.1% | 0.75% | 0.91% |
| Feb 2026 | 62.6% | 23% | 7.1% | 4.6% | 1.4% | 0.75% | 0.61% |
| Mar 2026 | 56.4% | 25.3% | 9.1% | 6.2% | 1.2% | 0.83% | 1% |
| Apr 2026 | 56.1% | 25.1% | 9.8% | 6.2% | 1.2% | 0.82% | 0.82% |
| May 2026 | 56.2% | 25.2% | 9.4% | 6.2% | 1.2% | 0.82% | 1% |
| Jun 2026 | 56.8% | 25.5% | 9.1% | 5.1% | 1.2% | 1% | 1.2% |
| Jul 2026 | 59.2% | 21.7% | 10.3% | 5.3% | 1.1% | 1.1% | 1.3% |
| Aug 2026 | 59.3% | 21.8% | 9.1% | 6.5% | 1.3% | 1.1% | 0.87% |
| Sep 2026 | 56.7% | 25.4% | 8.7% | 6.2% | 1.2% | 0.83% | 0.83% |
How has the Head and Tecnifibre comparison changed over the last 12 months?
3 findings
- Head was ahead of Tecnifibre in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Head’s share of searches among tennis racket brands worldwide moved from 7% to 8.7%, and its estimated monthly branded searches moved from 51K to 56.5K.
- Across the 12 months ending September 2026, Tecnifibre’s share of searches among tennis racket brands worldwide moved from 5.6% to 6.2%, and its estimated monthly branded searches held steady at 40.5K.
How did search popularity change for tennis racket brands worldwide in September 2026?
1 change

Estimated monthly branded searches for Head worldwide rose 10.8% over 12 measured months, from 51K to 56.5K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Head’s and Tecnifibre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Head
3 branded search terms
- head padel
- head tennis
- head tennis racket
Tecnifibre
1 branded search term
- tecnifibre
Other head-to-heads among tennis racket brands

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