Ride vs Salomon:Which is searched more?
In September 2026, Salomon had more branded searches than Ride among snowboard brands worldwide. Salomon had about 1 million branded searches, while Ride had 450,000. Salomon made up 53.3% of all snowboard brand searches we track, and Ride accounted for 24%. These are worldwide searches for English-language branded terms.
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Is Ride or Salomon more popular in search?
Compare the snowboard brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Salomon, Ride. The figures are in the table below the chart.
View monthly share of searches table
| Month | Salomon | Ride | GNU | Burton | Capita | Jones Snowboards | Lib Tech | Korua Shapes |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.7% | 29.2% | 16% | 8.3% | 7.1% | 2.2% | 1.2% | 0.29% |
| Nov 2025 | 32.8% | 26.8% | 14.7% | 14.1% | 6.6% | 3% | 1.6% | 0.39% |
| Dec 2025 | 31.7% | 25.9% | 11.6% | 19.6% | 6.3% | 2.9% | 1.6% | 0.38% |
| Jan 2026 | 32.8% | 22% | 14.7% | 18.2% | 6.6% | 3.6% | 1.6% | 0.48% |
| Feb 2026 | 32.1% | 21.5% | 14.4% | 18.2% | 7.9% | 3.5% | 1.9% | 0.47% |
| Mar 2026 | 40.5% | 27.1% | 14.8% | 7.2% | 6.6% | 2.4% | 1.1% | 0.32% |
| Apr 2026 | 43.7% | 29.2% | 16% | 3.4% | 5.9% | 0.96% | 0.64% | 0.16% |
| May 2026 | 46.1% | 30.8% | 13.8% | 3% | 5.1% | 0.56% | 0.56% | 0.09% |
| Jun 2026 | 47.3% | 31.6% | 11.6% | 3% | 5.2% | 0.57% | 0.57% | 0.07% |
| Jul 2026 | 46.4% | 31% | 11.4% | 3.6% | 6.2% | 0.68% | 0.56% | 0.09% |
| Aug 2026 | 48.4% | 26.4% | 14.5% | 4.5% | 4.3% | 1.1% | 0.71% | 0.14% |
| Sep 2026 | 53.3% | 24% | 10.7% | 5.1% | 4.8% | 1.2% | 0.79% | 0.15% |
How has the Ride and Salomon comparison changed over the last 12 months?
3 findings
- Salomon was ahead of Ride in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ride’s share of searches among snowboard brands worldwide moved from 29.2% to 24%, and its estimated monthly branded searches held steady at 450K.
- Across the 12 months ending September 2026, Salomon’s share of searches among snowboard brands worldwide moved from 35.7% to 53.3%, and its estimated monthly branded searches moved from 550K to 1M.
How did search popularity change for snowboard brands worldwide in September 2026?
2 changes

In September 2026, Salomon gained share of searches among snowboard brands worldwide, from 48.4% to 53.3%.

In September 2026, Ride lost share of searches among snowboard brands worldwide, from 26.4% to 24%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Ride’s and Salomon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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