Brandwave

Brainshark vs Highspot:Which is more popular?

In September 2026, Highspot had more branded searches than Brainshark among sales training platforms worldwide. Highspot had about 22,200 branded searches, while Brainshark had 3,600. Highspot made up 19% of all sales training platform searches we track, and Brainshark accounted for 3.1%. When we asked ChatGPT and Google AI Overviews about sales training platforms, Highspot appeared in three of the five answers and Brainshark in none.

Among sales training platforms worldwide in September 2026

Who do people search for more?

Highspot, about 6 searches for every 1 for Brainshark

Highspot 22.2K searchesBrainshark 3.6K searches

Who does AI mention more?

Highspot, mentioned in 3 of 5 answers, Brainshark in 0

Highspot in 3 of 5Brainshark in 0 of 5

Who does AI recommend more?

Highspot, the only one of the two named

Highspot first in 3Brainshark never named

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Top sales training platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Highspot was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Brainshark did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mindtickle1st
  2. Highspot2nd
  3. Seismic3rd
  4. Yoodli4th
  5. Allego5th
  6. Second Nature6th
  7. Brainshark–
  8. Quantified–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mindtickle5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Seismic4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Highspot3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Allego3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yoodli2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Second Nature2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Brainshark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quantified0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about sales training platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Brainshark or Highspot more popular in search?

This chart shows how often people search Google for Brainshark and Highspot by name. Each line represents a brand's share of searches for all eight sales training platforms we track, month by month, from English-language searches worldwide.

Brainshark and Highspot among sales training platforms worldwide, by month

Share of searches by month for Highspot, Brainshark. The figures are in the table below the chart.

View monthly share of searches table
MonthYoodliSecond NatureHighspotBrainsharkQuantifiedSeismicMindtickleAllego
Oct 202527.4%33.5%33.5%4.5%0.6%0.49%0.09%0.01%
Nov 202527.4%33.5%33.5%4.5%0.49%0.49%0.09%0.01%
Dec 202531.9%31.9%31.9%3.4%0.46%0.46%0.08%0.01%
Jan 202625.7%38.4%31.4%3.4%0.56%0.37%0.09%<0.01%
Feb 202627.6%33.8%33.8%3.7%0.6%0.49%0.09%0.01%
Mar 202634%34%27.8%3%0.6%0.4%0.12%<0.01%
Apr 202633.7%33.7%27.6%3.7%0.73%0.4%0.09%0.02%
May 202633.7%33.7%27.6%3.7%0.73%0.33%0.14%0.01%
Jun 202638.4%31.4%25.7%3.4%0.56%0.3%0.13%<0.01%
Jul 202637.9%37.9%20.7%2.8%0.45%0.2%0.13%<0.01%
Aug 202635.9%35.9%24%3.2%0.52%0.23%0.12%<0.01%
Sep 202642.4%34.7%19%3.1%0.41%0.22%0.09%<0.01%

How has the Brainshark and Highspot comparison changed over the last 12 months?

3 findings

How did search popularity change for sales training platforms worldwide in September 2026?

2 changes
  1. In September 2026, Highspot lost share of searches among sales training platforms worldwide, from 24% to 19%.

  2. Estimated monthly branded searches for Brainshark worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Brainshark’s and Highspot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brainshark

1 branded search term

  • brainshark

Highspot

1 branded search term

  • highspot

How the Brand Demand Index is measured

Other head-to-heads among sales training platforms

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