Brandwave

Sales training platforms:Which are searched most?

In August 2026, Second Nature was the most searched among sales training platforms worldwide, with an estimated 40.8K branded searches and 67.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Second Nature67.9%
  2. Mindtickle25%
  3. Brainshark6%
  4. Quantified0.98%
  5. Allego0.18%

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Share of SearchLeaderboard

Compare the platforms used to train sales teams. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among sales training platforms worldwide, by month

Share of Search by month for Second Nature, Mindtickle, Brainshark. The figures are in the table below the chart.

View monthly share of search table
MonthSecond NatureMindtickleBrainsharkQuantifiedAllego
Oct 202562.4%28%8.2%1.1%0.28%
Nov 202562.5%28.1%8.3%0.9%0.21%
Dec 202563.7%28.4%6.8%0.91%0.28%
Jan 202667.9%24.9%6%0.98%0.25%
Feb 202663.5%28.3%6.8%1.1%0.23%
Mar 202667.8%24.9%6%1.2%0.18%
Apr 202663.3%28.3%6.8%1.4%0.21%
May 202663.2%28.4%6.8%1.4%0.17%
Jun 202663.4%28.4%6.8%1.1%0.25%
Jul 202672.1%21.7%5.2%0.85%0.16%
Aug 202667.9%25%6%0.98%0.18%
Sep 2026—————

This month’s ranking, August 2026

  1. Held 1st. 40.8K estimated branded searches, -18.2% vs prior month. Share -4.2 points.

  2. Held 2nd. 15K estimated branded searches, -0.2% vs prior month. Share +3.2 points.

  3. Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share +0.8 points.

  4. 4.Quantified

    0.98%

    Held 4th. 590 estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Allego

    0.18%

    Held 5th. 110 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among sales training platforms worldwide?

In August 2026, Second Nature was the most searched among sales training platforms worldwide, with an estimated 40.8K branded searches and 67.9% estimated Share of Search within this set. Mindtickle is in 2nd place, 42.9 percentage points behind at 25% Share of Search.

Global sales training platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Second Nature62.4% → 67.9%72.1%Jul 202662.4%Oct 20251st
Mindtickle28% → 25%28.4%May 202621.7%Jul 20262nd
Brainshark8.2% → 6%8.3%Nov 20255.2%Jul 20263rd
Quantified1.1% → 0.98%1.4%Apr 20260.85%Jul 20264th
Allego0.28% → 0.18%0.28%Oct 20250.16%Jul 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Second Nature’s estimated Share of Search among sales training platforms worldwide increased from 62.4% to 67.9%.
  • Across the 11 months ending August 2026, Mindtickle’s estimated Share of Search among sales training platforms worldwide decreased from 28% to 25%.
  • Across the 11 months ending August 2026, Brainshark’s estimated Share of Search among sales training platforms worldwide decreased from 8.2% to 6%.
  • Across the 11 months ending August 2026, Second Nature’s estimated Share of Search among sales training platforms worldwide peaked at 72.1% in July 2026 and was lowest at 62.4% in October 2025.
  • Across the 11 months ending August 2026, Mindtickle’s estimated Share of Search among sales training platforms worldwide peaked at 28.4% in May 2026 and was lowest at 21.7% in July 2026.
  • Across the 11 months ending August 2026, Brainshark’s estimated Share of Search among sales training platforms worldwide peaked at 8.3% in November 2025 and was lowest at 5.2% in July 2026.
  • Across the 11 months ending August 2026, Quantified and Allego held steady: their estimated Share of Search among sales training platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for sales training platforms worldwide in August 2026?

  1. In August 2026, Mindtickle gained estimated Share of Search among sales training platforms worldwide, from 21.7% to 25%.

  2. In August 2026, Brainshark gained estimated Share of Search among sales training platforms worldwide, from 5.2% to 6%.

  3. In August 2026, Second Nature lost estimated Share of Search among sales training platforms worldwide, from 72.1% to 67.9%.

  4. Estimated monthly branded searches for Allego worldwide fell 26.7% over 11 measured months, from 150 to 110 in August 2026.

How the Brand Demand Index is measured

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