Rotating telehandler brands:Which are searched most?
In September 2026, Bobcat was the most searched among rotating telehandler brands worldwide, with an estimated 9.9K branded searches and 39.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the rotating telehandler brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bobcat, Manitou, JCB, Merlo. The figures are in the table below the chart.
View monthly share of search table
| Month | Bobcat | Manitou | JCB | Merlo |
|---|---|---|---|---|
| Oct 2025 | 40.3% | 33% | 12% | 14.7% |
| Nov 2025 | 42.9% | 28.7% | 12.8% | 15.6% |
| Dec 2025 | 58% | 21.2% | 9.3% | 11.5% |
| Jan 2026 | 54% | 24.2% | 8.7% | 13.1% |
| Feb 2026 | 44% | 29.5% | 10.5% | 16% |
| Mar 2026 | 42.9% | 28.7% | 12.8% | 15.6% |
| Apr 2026 | 42.9% | 28.7% | 12.8% | 15.6% |
| May 2026 | 44% | 29.5% | 10.5% | 16% |
| Jun 2026 | 39.1% | 32% | 11.5% | 17.4% |
| Jul 2026 | 40.4% | 33.1% | 11.8% | 14.7% |
| Aug 2026 | 39.1% | 32% | 11.5% | 17.4% |
| Sep 2026 | 39.3% | 32.1% | 14.3% | 14.3% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 39.3% | 9.9K | 0% | +0.2 points | |
| 2, held 2nd | 32.1% | 8.1K | 0% | +0.1 points | |
| 3, moved from 4th to 3rd | 14.3% | 3.6K | +24.1% | +2.8 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 14.3% | 3.6K | -18.2% | -3.1 pointsmoved from 3rd to 4th |
1.
Bobcat39.3%
Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
2.
Manitou32.1%
Held 2nd. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.
3.
JCB14.3%
Moved from 4th to 3rd. 3.6K estimated branded searches, +24.1% vs prior month. Share +2.8 points.
4.
Merlo14.3%
Moved from 3rd to 4th. 3.6K estimated branded searches, -18.2% vs prior month. Share -3.1 points.
Compare search popularity between leading brands
Which brand is most popular in search among rotating telehandler brands worldwide?
4 brands
In September 2026, Bobcat was the most searched among rotating telehandler brands worldwide, with an estimated 9.9K branded searches and 39.3% estimated Share of Search within this set. Manitou is in 2nd place, 7.1 percentage points behind at 32.1% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Bobcat | 40.3% → 39.3% | 58%Dec 2025 | 39.1%Jun 2026 | 1st |
| Manitou | 33% → 32.1% | 33.1%Jul 2026 | 21.2%Dec 2025 | 2nd |
| JCB | 12% → 14.3% | 14.3%Sep 2026 | 8.7%Jan 2026 | 4th → 3rd |
| Merlo | 14.7% → 14.3% | 17.4%Jun 2026 | 11.5%Dec 2025 | 3rd → 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Bobcat’s estimated Share of Search among rotating telehandler brands worldwide decreased from 40.3% to 39.3%.
- Across the 12 months ending September 2026, Manitou’s estimated Share of Search among rotating telehandler brands worldwide decreased from 33% to 32.1%.
- Across the 12 months ending September 2026, JCB’s estimated Share of Search among rotating telehandler brands worldwide increased from 12% to 14.3%.
- Across the 12 months ending September 2026, Bobcat’s estimated Share of Search among rotating telehandler brands worldwide peaked at 58% in December 2025 and was lowest at 39.1% in June 2026.
- Across the 12 months ending September 2026, Manitou’s estimated Share of Search among rotating telehandler brands worldwide peaked at 33.1% in July 2026 and was lowest at 21.2% in December 2025.
- Across the 12 months ending September 2026, JCB’s estimated Share of Search among rotating telehandler brands worldwide peaked at 14.3% in September 2026 and was lowest at 8.7% in January 2026.
- Across the 12 months ending September 2026, Merlo’s estimated Share of Search among rotating telehandler brands worldwide peaked at 17.4% in June 2026 and was lowest at 11.5% in December 2025.
- Across the 12 months ending September 2026, JCB rose from 4th to 3rd among rotating telehandler brands worldwide.
- Across the 12 months ending September 2026, Merlo fell from 3rd to 4th among rotating telehandler brands worldwide.
How did search popularity change for rotating telehandler brands worldwide in September 2026?
4 changes
In September 2026, JCB overtook Merlo to rank 3rd among rotating telehandler brands worldwide, with 14.3% estimated Share of Search.
In September 2026, Merlo lost estimated Share of Search among rotating telehandler brands worldwide, from 17.4% to 14.3%.
Estimated monthly branded searches for Bobcat worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.
Estimated monthly branded searches for Manitou worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
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