Brandwave

Roof tents:Which brands are most popular in search?

In August 2026, Thule was the most searched among roof tents worldwide, with an estimated 368K branded searches and 97.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Thule97.5%
  2. Front Runner1.4%
  3. Roofnest0.64%
  4. Tepui0.26%
  5. iKamper0.19%
  6. 23Zero0.01%

Follow roof tents and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the roof tents people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among roof tents worldwide, by month

Share of Search by month for Thule. The figures are in the table below the chart.

View monthly share of search table
MonthThuleFront RunnerRoofnestTepuiiKamper23Zero
Oct 202596.7%2.1%0.77%0.28%0.13%0.01%
Nov 202597.4%1.7%0.5%0.23%0.1%<0.01%
Dec 202597.9%1.4%0.35%0.19%0.09%<0.01%
Jan 202698.3%1.2%0.28%0.16%0.09%<0.01%
Feb 202697.4%1.7%0.42%0.28%0.13%0.01%
Mar 202697.7%1.4%0.5%0.27%0.13%<0.01%
Apr 202697.6%1.4%0.64%0.23%0.13%<0.01%
May 202698%1.2%0.52%0.19%0.13%<0.01%
Jun 202697.7%1.4%0.5%0.23%0.16%<0.01%
Jul 202698%1.2%0.41%0.22%0.16%<0.01%
Aug 202697.5%1.4%0.64%0.26%0.19%0.01%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Thule

    97.5%

    Held 1st. 368K estimated branded searches, -18.2% vs prior month. Share -0.6 points.

  2. 2.Front Runner

    1.4%

    Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Roofnest

    0.64%

    Held 3rd. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.2 points.

  4. 4.Tepui

    0.26%

    Held 4th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.iKamper

    0.19%

    Held 5th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.23Zero

    0.01%

    Held 6th. 40 estimated branded searches, +33.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among roof tents worldwide?

In August 2026, Thule was the most searched among roof tents worldwide, with an estimated 368K branded searches and 97.5% estimated Share of Search within this set. Front Runner is in 2nd place, 96 percentage points behind at 1.4% Share of Search.

Global roof tents, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Thule96.7% → 97.5%98.3%Jan 202696.7%Oct 20251st
Front Runner2.1% → 1.4%2.1%Oct 20251.2%May 20262nd
Roofnest0.77% → 0.64%0.77%Oct 20250.28%Jan 20263rd
Tepui0.28% → 0.26%0.28%Feb 20260.16%Jan 20264th
iKamper0.13% → 0.19%0.19%Aug 20260.09%Dec 20255th
23Zero0.01%0.01%Feb 2026<0.01%Jul 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Thule’s estimated Share of Search among roof tents worldwide increased from 96.7% to 97.5%.
  • Across the 11 months ending August 2026, Front Runner’s estimated Share of Search among roof tents worldwide decreased from 2.1% to 1.4%.
  • Across the 11 months ending August 2026, Thule’s estimated Share of Search among roof tents worldwide peaked at 98.3% in January 2026 and was lowest at 96.7% in October 2025.
  • Across the 11 months ending August 2026, Roofnest, Tepui, iKamper and 23Zero held steady: their estimated Share of Search among roof tents worldwide each moved less than 0.5 percentage points.

How did search popularity change for roof tents worldwide in August 2026?

  1. In August 2026, Thule lost estimated Share of Search among roof tents worldwide, from 98% to 97.5%.

  2. Estimated monthly branded searches for iKamper worldwide rose 84.6% over 11 measured months, from 390 to 720 in August 2026.

  3. Estimated monthly branded searches for Tepui worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.

  4. Estimated monthly branded searches for Front Runner worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.

Start free