Brandwave

Le Creuset vs Our Place:Which is searched more?

In September 2026, Le Creuset had more branded searches than Our Place among premium cookware brands worldwide. Le Creuset had about 1.5 million branded searches, while Our Place had 193,000. Le Creuset made up 59.3% of all premium cookware brand searches we track, and Our Place accounted for 7.6%. These are worldwide searches for English-language branded terms.

Share of searches among premium cookware brands worldwide in September 2026Is Le Creuset or Our Place more popular in search?
Le Creuset59.3%1.5M searches
vs
Our Place7.6%193K searches

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Is Le Creuset or Our Place more popular in search?

Compare brands that offer cookware for the home. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Le Creuset and Our Place among premium cookware brands worldwide, by month

Share of searches by month for Le Creuset, Our Place. The figures are in the table below the chart.

View monthly share of searches table
MonthLe CreusetHexCladMade InOur PlaceAll-CladFisslerCarawayDemeyereHestan
Oct 202554.6%15.6%7.6%7.9%7.1%3.3%2.2%1.2%0.36%
Nov 202544.6%22.1%8.9%9.5%7.6%2.7%3.3%0.99%0.36%
Dec 202548.5%18.9%7.9%9.5%8.3%2%3.6%0.88%0.39%
Jan 202650.1%15.3%9.2%9%8.5%3%3%1.4%0.4%
Feb 202651.9%15.4%8.9%7.3%8.3%3.9%2.6%1.4%0.34%
Mar 202653.2%13.4%8.5%9%7.4%3.9%2.6%1.4%0.43%
Apr 202653.3%15.3%7%10.4%7%3.2%2.2%1.2%0.53%
May 202652.1%15.4%8.9%7.9%7.3%3.9%2.6%1.4%0.42%
Jun 202652%13.1%8.3%7.8%12.6%2.6%2.1%1.2%0.35%
Jul 202655.4%14.5%8.9%7.2%7.2%2.7%2.3%1.2%0.45%
Aug 202654.5%13.7%8.7%8.3%6.7%3.3%2.7%1.5%0.54%
Sep 202659.3%12.1%8.3%7.6%5.7%2.9%2.4%1.3%0.39%

How has the Le Creuset and Our Place comparison changed over the last 12 months?

3 findings

How did search popularity change for premium cookware brands worldwide in September 2026?

2 changes
  1. In September 2026, Le Creuset gained share of searches among premium cookware brands worldwide, from 54.5% to 59.3%.

  2. In September 2026, Our Place lost share of searches among premium cookware brands worldwide, from 8.3% to 7.6%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Le Creuset’s and Our Place’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Le Creuset

1 branded search term

  • le creuset

Our Place

4 branded search terms

  • always pan
  • cookware our place
  • our place
  • our place cookware

How the Brand Demand Index is measured

Other head-to-heads among premium cookware brands

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