KLIM vs REV'IT!:Which is more popular?
In September 2026, KLIM had more branded searches than REV'IT! among motorcycle jacket brands worldwide. KLIM had about 65,700 branded searches, while REV'IT! had 19,400. KLIM made up 9.1% of all motorcycle jacket brand searches we track, and REV'IT! accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about motorcycle jacket brands, REV'IT! appeared in all four answers and KLIM in three. REV'IT! was mentioned before KLIM in three out of four answers.
Who do people search for more?
KLIM, about 3 searches for every 1 for REV'IT!
Who does AI mention more?
REV'IT!, mentioned in every answer we collected
Who does AI recommend more?
REV'IT!, named ahead of KLIM in 3 of 4 answers
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Top motorcycle jacket brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, REV'IT! appeared in all four answers. KLIM was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. REV'IT! was listed before KLIM in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- REV'IT!1st
Alpinestars2nd- KLIM3rd
Dainese4th
Rukka–
Spidi–
Roland Sands–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Alpinestars4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- REV'IT!4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Dainese3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- KLIM3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Rukka0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Spidi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Roland Sands0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about motorcycle jacket brands
4 answers
Asked ChatGPT
“Which motorcycle jacket brand should I buy?”
Asked ChatGPT
“What are the best motorcycle jacket brands?”
Asked ChatGPT
“What's the best motorcycle jacket brand for cold weather rides?”
Searched Google, AI Overview
“riding jacket”
Searched Google, AI Overview
“motorcycle leather jacket”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is KLIM or REV'IT! more popular in search?
This chart shows how often people search Google for KLIM and REV'IT! by name. Each line represents a brand's share of searches for all seven motorcycle jacket brands we track, month by month, from English-language searches worldwide.
Share of searches by month for KLIM, REV'IT!. The figures are in the table below the chart.
View monthly share of searches table
| Month | Alpinestars | Dainese | KLIM | Rukka | REV'IT! | Spidi | Roland Sands |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.7% | 23.6% | 13.9% | 3.9% | 2.8% | 2.1% | 0.95% |
| Nov 2025 | 56.8% | 20.8% | 12.3% | 5.1% | 2.4% | 1.9% | 0.68% |
| Dec 2025 | 60.3% | 18.1% | 13.2% | 3.6% | 2.1% | 2% | 0.72% |
| Jan 2026 | 57.5% | 21.1% | 12.5% | 3.5% | 2.9% | 1.9% | 0.69% |
| Feb 2026 | 53.3% | 16% | 9.6% | 2.6% | 16.1% | 1.8% | 0.64% |
| Mar 2026 | 54.5% | 16.4% | 7.9% | 2.2% | 16.5% | 1.8% | 0.65% |
| Apr 2026 | 63.9% | 19.2% | 9.3% | 2.1% | 2.7% | 2.1% | 0.77% |
| May 2026 | 63.9% | 19.2% | 9.2% | 2.1% | 2.7% | 2.1% | 0.77% |
| Jun 2026 | 65.3% | 16% | 11.3% | 2.1% | 2.3% | 2.1% | 0.78% |
| Jul 2026 | 64% | 19.2% | 9.2% | 2.1% | 2.7% | 2.1% | 0.77% |
| Aug 2026 | 68.1% | 16.7% | 8% | 2.2% | 2.4% | 1.8% | 0.67% |
| Sep 2026 | 62.6% | 18.8% | 9.1% | 3.8% | 2.7% | 2.1% | 0.92% |
How has the KLIM and REV'IT! comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: REV'IT! took it in February 2026, KLIM took it in April 2026.
- Across the 12 months ending September 2026, KLIM’s share of searches among motorcycle jacket brands worldwide moved from 13.9% to 9.1%, and its estimated monthly branded searches moved from 96.8K to 65.7K.
- Across the 12 months ending September 2026, REV'IT!’s share of searches among motorcycle jacket brands worldwide moved from 2.8% to 2.7%, and its estimated monthly branded searches held steady at 19.4K.
How did search popularity change for motorcycle jacket brands worldwide in September 2026?
2 changes
In September 2026, Rukka overtook REV'IT! to rank 4th among motorcycle jacket brands worldwide, with 3.8% of the searches.
In September 2026, KLIM gained share of searches among motorcycle jacket brands worldwide, from 8% to 9.1%.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using KLIM’s and REV'IT!’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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