Dainese vs KLIM:Which is more popular?
In September 2026, Dainese had more branded searches than KLIM among motorcycle jacket brands worldwide. Dainese had about 135,000 branded searches, while KLIM had 65,700. Dainese made up 18.8% of all motorcycle jacket brand searches we track, and KLIM accounted for 9.1%. When we asked ChatGPT and Google AI Overviews about motorcycle jacket brands, Dainese and KLIM each appeared in three of the four answers. Dainese and KLIM were each mentioned first in two of the four answers.
Who do people search for more?
Dainese, about 2 searches for every 1 for KLIM
Who does AI mention more?
Both were mentioned in 3 of 4 answers.
Who does AI recommend more?
Each is named first in 2 of 4 answers.
Follow Dainese vs KLIM and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top motorcycle jacket brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Dainese was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. KLIM was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Dainese and KLIM were each listed first in two of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
REV'IT!1st
Alpinestars2nd
KLIM3rd- Dainese4th
Rukka–
Spidi–
Roland Sands–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Alpinestars4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- REV'IT!4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Dainese3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- KLIM3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Rukka0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Spidi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Roland Sands0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about motorcycle jacket brands
4 answers
Asked ChatGPT
“Which motorcycle jacket brand should I buy?”
Asked ChatGPT
“What are the best motorcycle jacket brands?”
Asked ChatGPT
“What's the best motorcycle jacket brand for cold weather rides?”
Searched Google, AI Overview
“riding jacket”
Searched Google, AI Overview
“motorcycle leather jacket”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Dainese or KLIM more popular in search?
This chart shows how often people search Google for Dainese and KLIM by name. Each line represents a brand's share of searches for all seven motorcycle jacket brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Dainese, KLIM. The figures are in the table below the chart.
View monthly share of searches table
| Month | Alpinestars | Dainese | KLIM | Rukka | REV'IT! | Spidi | Roland Sands |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.7% | 23.6% | 13.9% | 3.9% | 2.8% | 2.1% | 0.95% |
| Nov 2025 | 56.8% | 20.8% | 12.3% | 5.1% | 2.4% | 1.9% | 0.68% |
| Dec 2025 | 60.3% | 18.1% | 13.2% | 3.6% | 2.1% | 2% | 0.72% |
| Jan 2026 | 57.5% | 21.1% | 12.5% | 3.5% | 2.9% | 1.9% | 0.69% |
| Feb 2026 | 53.3% | 16% | 9.6% | 2.6% | 16.1% | 1.8% | 0.64% |
| Mar 2026 | 54.5% | 16.4% | 7.9% | 2.2% | 16.5% | 1.8% | 0.65% |
| Apr 2026 | 63.9% | 19.2% | 9.3% | 2.1% | 2.7% | 2.1% | 0.77% |
| May 2026 | 63.9% | 19.2% | 9.2% | 2.1% | 2.7% | 2.1% | 0.77% |
| Jun 2026 | 65.3% | 16% | 11.3% | 2.1% | 2.3% | 2.1% | 0.78% |
| Jul 2026 | 64% | 19.2% | 9.2% | 2.1% | 2.7% | 2.1% | 0.77% |
| Aug 2026 | 68.1% | 16.7% | 8% | 2.2% | 2.4% | 1.8% | 0.67% |
| Sep 2026 | 62.6% | 18.8% | 9.1% | 3.8% | 2.7% | 2.1% | 0.92% |
How has the Dainese and KLIM comparison changed over the last 12 months?
3 findings
- Dainese was ahead of KLIM in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dainese’s share of searches among motorcycle jacket brands worldwide moved from 23.6% to 18.8%, and its estimated monthly branded searches moved from 165K to 135K.
- Across the 12 months ending September 2026, KLIM’s share of searches among motorcycle jacket brands worldwide moved from 13.9% to 9.1%, and its estimated monthly branded searches moved from 96.8K to 65.7K.
How did search popularity change for motorcycle jacket brands worldwide in September 2026?
2 changes
In September 2026, Dainese gained share of searches among motorcycle jacket brands worldwide, from 16.7% to 18.8%.
In September 2026, KLIM gained share of searches among motorcycle jacket brands worldwide, from 8% to 9.1%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Dainese’s and KLIM’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among motorcycle jacket brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.