Brandwave

Money transfer apps:Which brands are most popular in search?

In August 2026, PayPal was the most searched among money transfer apps worldwide, with an estimated 20.6M branded searches and 69.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. PayPal69.5%
  2. Revolut13.5%
  3. Cash App6.2%
  4. Venmo5.1%
  5. Wise3%
  6. Zelle2.8%

Follow money transfer apps and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the money transfer apps finance teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among money transfer apps worldwide, by month

Share of Search by month for PayPal, Revolut, Cash App, Venmo, Wise, Zelle. The figures are in the table below the chart.

View monthly share of search table
MonthPayPalRevolutCash AppVenmoWiseZelle
Oct 202572.8%11.5%5.3%5.3%2.2%2.9%
Nov 202575%9.9%5.5%4.5%2.2%3%
Dec 202574.9%9.8%4.5%5.5%2.3%3%
Jan 202673.3%11.6%5.3%4.4%2.5%2.9%
Feb 202670.3%11.2%6.2%6.2%2.6%3.4%
Mar 202669.3%13.4%6.2%5%2.7%3.4%
Apr 202670.8%11.5%6.3%5.2%2.8%3.4%
May 202669.4%13.3%6.2%5.1%2.8%3.4%
Jun 202670.2%13.4%5.1%5.1%2.8%3.4%
Jul 202670.5%13.7%5.1%5.1%2.7%2.8%
Aug 202669.5%13.5%6.2%5.1%3%2.8%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.PayPal

    69.5%

    Held 1st. 20.6M estimated branded searches, -0.14% vs prior month. Share -1 points.

  2. 2.Revolut

    13.5%

    Held 2nd. 4M estimated branded searches, +0.33% vs prior month. Share -0.1 points.

  3. 3.Cash App

    6.2%

    Held 3rd. 1.8M estimated branded searches, +22% vs prior month. Share +1 points.

  4. 4.Venmo

    5.1%

    Held 4th. 1.5M estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Wise

    3%

    Moved from 6th to 5th. 874K estimated branded searches, +10% vs prior month. Share +0.2 points.

  6. 6.Zelle

    2.8%

    Moved from 5th to 6th. 823K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among money transfer apps worldwide?

In August 2026, PayPal was the most searched among money transfer apps worldwide, with an estimated 20.6M branded searches and 69.5% estimated Share of Search within this set. Revolut is in 2nd place, 56 percentage points behind at 13.5% Share of Search.

Global money transfer apps, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
PayPal72.8% → 69.5%75%Nov 202569.3%Mar 20261st
Revolut11.5% → 13.5%13.7%Jul 20269.8%Dec 20252nd
Cash App5.3% → 6.2%6.3%Apr 20264.5%Dec 20253rd
Venmo5.3% → 5.1%6.2%Feb 20264.4%Jan 20264th
Wise2.2% → 3%3%Aug 20262.2%Oct 20256th → 5th
Zelle2.9% → 2.8%3.4%Apr 20262.8%Aug 20265th → 6th

Each finding as a sentence

  • Across the 11 months ending August 2026, PayPal’s estimated Share of Search among money transfer apps worldwide decreased from 72.8% to 69.5%.
  • Across the 11 months ending August 2026, Revolut’s estimated Share of Search among money transfer apps worldwide increased from 11.5% to 13.5%.
  • Across the 11 months ending August 2026, Cash App’s estimated Share of Search among money transfer apps worldwide increased from 5.3% to 6.2%.
  • Across the 11 months ending August 2026, Wise’s estimated Share of Search among money transfer apps worldwide increased from 2.2% to 3%.
  • Across the 11 months ending August 2026, PayPal’s estimated Share of Search among money transfer apps worldwide peaked at 75% in November 2025 and was lowest at 69.3% in March 2026.
  • Across the 11 months ending August 2026, Revolut’s estimated Share of Search among money transfer apps worldwide peaked at 13.7% in July 2026 and was lowest at 9.8% in December 2025.
  • Across the 11 months ending August 2026, Cash App’s estimated Share of Search among money transfer apps worldwide peaked at 6.3% in April 2026 and was lowest at 4.5% in December 2025.
  • Across the 11 months ending August 2026, Venmo’s estimated Share of Search among money transfer apps worldwide peaked at 6.2% in February 2026 and was lowest at 4.4% in January 2026.
  • Across the 11 months ending August 2026, Wise rose from 6th to 5th among money transfer apps worldwide.
  • Across the 11 months ending August 2026, Zelle fell from 5th to 6th among money transfer apps worldwide.
  • Across the 11 months ending August 2026, Venmo held steady: its estimated Share of Search among money transfer apps worldwide moved less than 0.5 percentage points.

How did search popularity change for money transfer apps worldwide in August 2026?

  1. In August 2026, Cash App gained estimated Share of Search among money transfer apps worldwide, from 5.1% to 6.2%.

  2. In August 2026, PayPal lost estimated Share of Search among money transfer apps worldwide, from 70.5% to 69.5%.

  3. In August 2026, Wise rose from 6th to 5th among money transfer apps worldwide.

  4. In August 2026, Zelle fell from 5th to 6th among money transfer apps worldwide.

  5. Estimated monthly branded searches for Venmo worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.