Rogue Fitness vs Titan Fitness:Which is more popular?
In September 2026, Rogue Fitness had more branded searches than Titan Fitness among kettlebell brands worldwide. Rogue Fitness had about 110,000 branded searches, while Titan Fitness had 74,000. Rogue Fitness made up 25.3% of all kettlebell brand searches we track, and Titan Fitness accounted for 17%. When we asked ChatGPT and Google AI Overviews about kettlebell brands, Rogue Fitness appeared in three of the five answers and Titan Fitness in one. Rogue Fitness was mentioned before Titan Fitness in every answer that named either.
Who do people search for more?
Rogue Fitness, about 49% more searches than Titan Fitness
Who does AI mention more?
Rogue Fitness, mentioned in 3 of 5 answers, Titan Fitness in 1
Who does AI recommend more?
Rogue Fitness, named ahead of Titan Fitness in 3 of 3 answers
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Top kettlebell brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Rogue Fitness was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Titan Fitness was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Rogue Fitness was listed before Titan Fitness in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Rep Fitness1st
Rogue Fitness2nd
Bells of Steel3rd
Bowflex4th
Yes4All5th
Titan Fitness6th
Force USA–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Rep Fitness5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Bells of Steel4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Rogue Fitness3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bowflex3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Yes4All3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Titan Fitness1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Force USA0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about kettlebell brands
5 answers
Asked ChatGPT
“Which kettlebell brand should I buy?”
Asked ChatGPT
“What are the best kettlebell brands?”
Asked ChatGPT
“What's the best kettlebell brand for home workouts?”
Searched Google, AI Overview
“best kettlebell”
Searched Google, AI Overview
“adjustable kettlebell”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Rogue Fitness or Titan Fitness more popular in search?
This chart shows how often people search Google for Rogue Fitness and Titan Fitness by name. Each line represents a brand's share of searches for all seven kettlebell brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Rogue Fitness, Titan Fitness. The figures are in the table below the chart.
View monthly share of searches table
| Month | Rogue Fitness | Bowflex | Rep Fitness | Titan Fitness | Bells of Steel | Force USA | Yes4All |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.5% | 22.6% | 18.5% | 18.5% | 8.3% | 3% | 1.6% |
| Nov 2025 | 27.3% | 18.2% | 22.4% | 18.2% | 10% | 3% | 0.89% |
| Dec 2025 | 27.2% | 22.1% | 18.2% | 18.2% | 10% | 3% | 1.3% |
| Jan 2026 | 27.6% | 22.4% | 18.5% | 18.5% | 8.3% | 3.7% | 1.1% |
| Feb 2026 | 27.4% | 22.6% | 18.5% | 18.5% | 8.3% | 3.7% | 1.1% |
| Mar 2026 | 30% | 20.1% | 16.4% | 20.1% | 9% | 3.3% | 1.2% |
| Apr 2026 | 31.1% | 20.8% | 17% | 17% | 9.3% | 3.4% | 1.2% |
| May 2026 | 28.8% | 19.3% | 19.3% | 19.3% | 8.6% | 3.2% | 1.4% |
| Jun 2026 | 32% | 17.5% | 17.5% | 17.5% | 9.6% | 3.5% | 2.3% |
| Jul 2026 | 30.6% | 20.5% | 16.8% | 16.8% | 9.2% | 3.4% | 2.7% |
| Aug 2026 | 29.3% | 19.6% | 19.6% | 16.1% | 8.8% | 3.9% | 2.6% |
| Sep 2026 | 25.3% | 20.8% | 20.8% | 17% | 9.3% | 3.4% | 3.4% |
How has the Rogue Fitness and Titan Fitness comparison changed over the last 12 months?
3 findings
- Rogue Fitness was ahead of Titan Fitness in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Rogue Fitness’ share of searches among kettlebell brands worldwide moved from 27.5% to 25.3%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, Titan Fitness’ share of searches among kettlebell brands worldwide moved from 18.5% to 17%, and its estimated monthly branded searches held steady at 74K.
How did search popularity change for kettlebell brands worldwide in September 2026?
2 changes

In September 2026, Titan Fitness gained share of searches among kettlebell brands worldwide, from 16.1% to 17%.

In September 2026, Rogue Fitness lost share of searches among kettlebell brands worldwide, from 29.3% to 25.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Rogue Fitness’ and Titan Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Rogue Fitness
1 branded search term
- rogue fitness
Titan Fitness
1 branded search term
- titan fitness
Other head-to-heads among kettlebell brands

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