How popular isForce USA in search?
In August 2026, there were an estimated 18.1K branded searches for Force USA worldwide which is up 49.6% over the last 11 months. Force USA holds 2% estimated Share of Search among kettlebell brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
New York University64.9%
Rogue Fitness14.9%
Bowflex10%- Titan Fitness8.2%
- Force USA2%
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Which kettlebell brands compete with Force USA?
Share of Search by month for New York University, Rogue Fitness, Bowflex, Titan Fitness, Force USA. The figures are in the table below the chart.
View monthly share of search table
| Month | New York University | Rogue Fitness | Bowflex | Titan Fitness | Force USA |
|---|---|---|---|---|---|
| Oct 2025 | 67.2% | 12.6% | 10.4% | 8.5% | 1.4% |
| Nov 2025 | 56.2% | 17.9% | 12% | 12% | 2% |
| Dec 2025 | 62.6% | 14.4% | 11.7% | 9.7% | 1.6% |
| Jan 2026 | 60.9% | 14.9% | 12.2% | 10% | 2% |
| Feb 2026 | 62.4% | 14.3% | 11.8% | 9.6% | 1.9% |
| Mar 2026 | 64% | 14.7% | 9.9% | 9.9% | 1.6% |
| Apr 2026 | 63.9% | 15.5% | 10.4% | 8.5% | 1.7% |
| May 2026 | 62.7% | 15.2% | 10.2% | 10.2% | 1.7% |
| Jun 2026 | 61.8% | 17.3% | 9.5% | 9.5% | 1.9% |
| Jul 2026 | 57.4% | 18.3% | 12.3% | 10% | 2% |
| Aug 2026 | 64.9% | 14.9% | 10% | 8.2% | 2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.9% | 587K | +38.8% | +7.5 points | |
| 2, held 2nd | 14.9% | 135K | 0% | -3.4 points | |
| 3, held 3rd | 10% | 90.5K | 0% | -2.3 points | |
| 4, held 4th | 8.2% | 74K | 0% | -1.9 points | |
| 5, held 5th | 2% | 18.1K | +22.3% | 0 points |
64.9%
Held 1st. 587K estimated branded searches, +38.8% vs prior month. Share +7.5 points.
14.9%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -3.4 points.
3.
Bowflex10%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -2.3 points.
8.2%
Held 4th. 74K estimated branded searches, 0% vs prior month. Share -1.9 points.
2%
Held 5th. 18.1K estimated branded searches, +22.3% vs prior month. Share 0 points.
Compare search popularity between Force USA and its closest rivals
How has branded search demand for Force USA changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Force USA worldwide rose from 12.1K to 18.1K.
- Across the 11 months ending August 2026, Force USA’s estimated Share of Search among kettlebell brands worldwide increased from 1.4% to 2%.
How did search popularity change for kettlebell brands worldwide in August 2026?
5 changes

In August 2026, New York University gained estimated Share of Search among kettlebell brands worldwide, from 57.4% to 64.9%.

In August 2026, Rogue Fitness lost estimated Share of Search among kettlebell brands worldwide, from 18.3% to 14.9%.

In August 2026, Bowflex lost estimated Share of Search among kettlebell brands worldwide, from 12.3% to 10%.
In August 2026, Titan Fitness lost estimated Share of Search among kettlebell brands worldwide, from 10% to 8.2%.
Estimated monthly branded searches for Force USA worldwide rose 49.6% over 11 measured months, from 12.1K to 18.1K in August 2026.
Where does Force USA compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Kettlebell brands | 5th of 5 | 2% | Shown above |
| Dumbbell brands | 5th of 5 | 2.1% | Show ranking |
| Home gym equipment brands | 4th of 5 | 5.6% | Show ranking |
How is Force USA measured?
Brandwave collects information about searches that people make online using Force USA’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- force usa
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Is Force USA your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.