Brandwave

Force USA vs Rogue Fitness:Which is searched more?

In August 2026, Rogue Fitness had more branded searches than Force USA among kettlebell brands worldwide. Rogue Fitness was estimated to have 135K branded searches compared to Force USA’s 18.1K, and held a 14.9% Share of Search versus Force USA’s 2%. These are worldwide searches for English-language branded terms.

Share of Search among kettlebell brands worldwide in August 2026Which is more popular in search, Force USA or Rogue Fitness?
Force USA2%18.1K searches
vs
Rogue Fitness14.9%135K searches

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Which is more popular in search, Force USA or Rogue Fitness?

Compare the kettlebell brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Force USA and Rogue Fitness among kettlebell brands worldwide, by month

Share of Search by month for Rogue Fitness, Force USA. The figures are in the table below the chart.

View monthly share of search table
MonthRogue FitnessForce USA
Oct 202512.6%1.4%
Nov 202517.9%2%
Dec 202514.4%1.6%
Jan 202614.9%2%
Feb 202614.3%1.9%
Mar 202614.7%1.6%
Apr 202615.5%1.7%
May 202615.2%1.7%
Jun 202617.3%1.9%
Jul 202618.3%2%
Aug 202614.9%2%
Sep 2026——

How has the Force USA and Rogue Fitness comparison changed over the last 12 months?

  • Rogue Fitness was ahead of Force USA in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Force USA’s estimated Share of Search among kettlebell brands worldwide moved from 1.4% to 2%, and its estimated monthly branded searches moved from 12.1K to 18.1K.
  • Across the 11 months ending August 2026, Rogue Fitness’ estimated Share of Search among kettlebell brands worldwide moved from 12.6% to 14.9%, and its estimated monthly branded searches moved from 110K to 135K.

How did search popularity change for kettlebell brands worldwide in August 2026?

  1. In August 2026, Rogue Fitness lost estimated Share of Search among kettlebell brands worldwide, from 18.3% to 14.9%.

  2. Estimated monthly branded searches for Force USA worldwide rose 49.6% over 11 measured months, from 12.1K to 18.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Force USA’s and Rogue Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Force USA

1 branded search term

  • force usa

Rogue Fitness

1 branded search term

  • rogue fitness

How the Brand Demand Index is measured

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