Holman vs Rain Bird:Which is more popular?
In September 2026, Rain Bird had more branded searches than Holman among irrigation brands worldwide. Rain Bird had about 1,510 branded searches, while Holman had 1,070. Rain Bird made up 2% of all irrigation brand searches we track, and Holman accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about irrigation brands, Rain Bird appeared in four of the five answers and Holman in none.
Who do people search for more?
Rain Bird, about 41% more searches than Holman
Who does AI mention more?
Rain Bird, mentioned in 4 of 5 answers, Holman in 0
Who does AI recommend more?
Rain Bird, the only one of the two named
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Top irrigation brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Rain Bird was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Holman did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Rain Bird4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
DripWorks3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Netafim2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Orbit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Toro2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gardena1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rachio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
K-Rain0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Holman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about irrigation brands
5 answers
Asked ChatGPT
“Which irrigation brand should I buy?”
Asked ChatGPT
“What are the best irrigation brands?”
Asked ChatGPT
“What's the best irrigation brand for garden watering?”
Searched Google, AI Overview
“drip irrigation system”
Searched Google, AI Overview
“automatic watering system”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Holman or Rain Bird more popular in search?
This chart shows how often people search Google for Holman and Rain Bird by name. Each line represents a brand's share of searches for all nine irrigation brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Rain Bird, Holman. The figures are in the table below the chart.
View monthly share of searches table
| Month | Netafim | Orbit | Rachio | K-Rain | Gardena | Rain Bird | DripWorks | Holman | Toro |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37% | 22.5% | 20.2% | 11.2% | 2.3% | 1.7% | 1.4% | 1.9% | 1.8% |
| Nov 2025 | 46.5% | 15.8% | 17% | 12% | 2.2% | 1.5% | 1.5% | 1.9% | 1.5% |
| Dec 2025 | 44.4% | 16% | 16.2% | 13.4% | 2.4% | 1.5% | 1.4% | 3% | 1.8% |
| Jan 2026 | 48.8% | 14.4% | 14.6% | 12.1% | 2.3% | 1.6% | 1.8% | 2.6% | 1.8% |
| Feb 2026 | 49.1% | 15.9% | 14.7% | 10.3% | 2.4% | 1.8% | 2.4% | 1.5% | 1.8% |
| Mar 2026 | 37.9% | 25.2% | 17% | 8.4% | 3.8% | 2.3% | 3.3% | 0.64% | 1.5% |
| Apr 2026 | 26.1% | 31.9% | 17.4% | 8.7% | 6.4% | 3.2% | 4.2% | 0.61% | 1.5% |
| May 2026 | 21.4% | 36.7% | 17.6% | 7.1% | 8.1% | 3.2% | 4.3% | 0.33% | 1.3% |
| Jun 2026 | 27.8% | 31.8% | 18.6% | 7.5% | 6.2% | 2.8% | 3.7% | 0.29% | 1.3% |
| Jul 2026 | 25.1% | 33.8% | 16.8% | 7.9% | 9.4% | 3.1% | 2.2% | 0.32% | 1.5% |
| Aug 2026 | 29.6% | 30.6% | 16.2% | 9.3% | 8.1% | 2.4% | 1.7% | 0.66% | 1.4% |
| Sep 2026 | 36% | 27.4% | 16.1% | 10.9% | 3.1% | 2% | 1.7% | 1.4% | 1.3% |
Rain Bird sells other things too, so only its searches that name this product count here, like “rain bird irrigation”.
How has the Holman and Rain Bird comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Rain Bird took it in February 2026.
- Across the 12 months ending September 2026, Holman’s share of searches among irrigation brands worldwide moved from 1.9% to 1.4%, and its estimated monthly branded searches moved from 1.4K to 1.1K.
- Across the 12 months ending September 2026, Rain Bird’s share of searches among irrigation brands worldwide moved from 1.7% to 2%, and its estimated monthly branded searches moved from 1.3K to 1.5K.
How did search popularity change for irrigation brands worldwide in September 2026?
2 changes
In September 2026, Holman overtook Toro to rank 8th among irrigation brands worldwide, with 1.4% of the searches.
Estimated monthly branded searches for Rain Bird worldwide rose 19.8% over 12 measured months, from 1.3K to 1.5K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Holman’s and Rain Bird’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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