Brandwave

Gorgias vs Zendesk:Which is more popular?

In September 2026, Zendesk had more branded searches than Gorgias among help desk software worldwide. Zendesk had about 304,000 branded searches, while Gorgias had 165,000. Zendesk made up 44.1% of all help desk software searches we track, and Gorgias accounted for 24%. When we asked ChatGPT and Google AI Overviews about help desk software, Zendesk appeared in all five answers and Gorgias in one. Zendesk was mentioned before Gorgias in every answer.

Among help desk software worldwide in September 2026

Who do people search for more?

Zendesk, about 84% more searches than Gorgias

Zendesk 304K searchesGorgias 165K searches

Who does AI mention more?

Zendesk, mentioned in every answer we collected

Zendesk in 5 of 5Gorgias in 1 of 5

Who does AI recommend more?

Zendesk, named ahead of Gorgias in every answer

Zendesk first in 5Gorgias never first

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Top help desk software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Zendesk appeared in all five answers. Gorgias was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Zendesk was listed before Gorgias in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zendesk1st
  2. Freshdesk2nd
  3. Help Scout3rd
  4. Jira Service Management4th
  5. Zoho Desk5th
  6. Intercom6th
  7. Gorgias7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zendesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshdesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Help Scout4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zoho Desk3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jira Service Management3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Intercom3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gorgias1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about help desk software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Gorgias or Zendesk more popular in search?

This chart shows how often people search Google for Gorgias and Zendesk by name. Each line represents a brand's share of searches for all seven help desk software we track, month by month, from English-language searches worldwide.

Gorgias and Zendesk among help desk software worldwide, by month

Share of searches by month for Zendesk, Gorgias. The figures are in the table below the chart.

View monthly share of searches table
MonthZendeskGorgiasFreshdeskZoho DeskJira Service ManagementHelp ScoutIntercom
Oct 202543.8%23.6%13.1%10.6%3.9%4.9%0.08%
Nov 202539.2%31.5%11.8%9.5%4.2%3.6%0.17%
Dec 202542.2%27.8%12.7%10.2%3.7%3.2%0.14%
Jan 202646.8%25.2%11.6%9.3%4.2%2.9%0.09%
Feb 202645.5%24.5%11.2%11%4.9%2.8%0.13%
Mar 202649.9%22%11.2%9.9%4.4%2.5%0.13%
Apr 202641.2%27.1%10.2%12.1%5.4%3.8%0.21%
May 202646.6%25.1%9.5%11.3%5%2.4%0.15%
Jun 202645%24.4%11.2%10.9%4.9%3.5%0.19%
Jul 202639%31.4%9.7%11.6%5.2%3%0.16%
Aug 202641.4%27.4%10.3%12.3%4.5%3.8%0.22%
Sep 202644.1%24%13.3%10.7%4.8%2.8%0.23%

How has the Gorgias and Zendesk comparison changed over the last 12 months?

3 findings
  • Zendesk was ahead of Gorgias in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gorgias’ share of searches among help desk software worldwide moved from 23.6% to 24%, and its estimated monthly branded searches moved from 201K to 165K.
  • Across the 12 months ending September 2026, Zendesk’s share of searches among help desk software worldwide moved from 43.8% to 44.1%, and its estimated monthly branded searches moved from 373K to 304K.

How did search popularity change for help desk software worldwide in September 2026?

2 changes
  1. In September 2026, Zendesk gained share of searches among help desk software worldwide, from 41.4% to 44.1%.

  2. In September 2026, Gorgias lost share of searches among help desk software worldwide, from 27.4% to 24%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Gorgias’ and Zendesk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gorgias

1 branded search term

  • gorgias

Zendesk

3 branded search terms

  • zendesk
  • zendesk ai
  • zendesk suite

How the Brand Demand Index is measured

Other head-to-heads among help desk software

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