ghd vs Remington:Which is more popular?
In October 2026, ghd had more branded searches than Remington among hair curler brands worldwide. ghd had about 31,300 branded searches, while Remington had 18,700. ghd made up 8% of all hair curler brand searches we track, and Remington accounted for 4.8%. When we asked ChatGPT and Google AI Overviews about hair curler brands, neither ghd nor Remington appeared in any of the five answers.
Who do people search for more?
ghd, about 67% more searches than Remington
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top hair curler brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither ghd nor Remington showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Conair5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
BaBylissPRO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
T33 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Shark3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bio Ionic2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Dyson2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hot Tools2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
BaByliss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- ghd0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Remington0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hair curler brands
5 answers
Asked ChatGPT
“Which hair curler brand should I buy?”
Asked ChatGPT
“What are the best hair curler brands?”
Asked ChatGPT
“What's the best hair curler brand for easy curls?”
Searched Google, AI Overview
“best hair curler”
Searched Google, AI Overview
“automatic hair curler”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is ghd or Remington more popular in search?
This chart shows how often people search Google for ghd and Remington by name. Each line represents a brand's share of searches for all 11 hair curler brands we track, month by month, from English-language searches worldwide.
Share of searches by month for ghd, Remington. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bio Ionic | T3 | Dyson | BaByliss | ghd | Hot Tools | Conair | Remington | BaBylissPRO | Shark | Cloud Nine |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 31.2% | 16.2% | 11.8% | 8.5% | 7.8% | 7.7% | 6.2% | 4.5% | 2.9% | 1.4% | 1.7% |
| Dec 2025 | 25.5% | 24.3% | 12% | 7.8% | 7% | 6.6% | 5.1% | 4.6% | 4.2% | 1.4% | 1.4% |
| Jan 2026 | 22.7% | 21.3% | 12.7% | 7.5% | 8% | 8.3% | 9.1% | 5.7% | 2.2% | 1.2% | 1.2% |
| Feb 2026 | 16.4% | 34.5% | 10.8% | 7.4% | 6.6% | 7.8% | 7.1% | 5.1% | 2.3% | 0.93% | 1.1% |
| Mar 2026 | 20.3% | 28.1% | 10.7% | 8.1% | 8% | 7.8% | 7% | 6.1% | 2% | 0.77% | 1.1% |
| Apr 2026 | 17.9% | 26.5% | 9.7% | 8.9% | 7.2% | 8% | 10.8% | 6.7% | 2.2% | 0.85% | 1.2% |
| May 2026 | 18.4% | 30.4% | 9.6% | 8.8% | 7.1% | 8% | 7.8% | 5.7% | 2.1% | 1% | 1.2% |
| Jun 2026 | 20.8% | 23.9% | 10.7% | 9.3% | 8.3% | 7.6% | 9.4% | 5.5% | 2.1% | 0.98% | 1.4% |
| Jul 2026 | 25.4% | 19.7% | 10.7% | 9.3% | 8.6% | 7.6% | 7.9% | 6.7% | 1.8% | 0.98% | 1.4% |
| Aug 2026 | 25.6% | 19.8% | 10.9% | 9% | 7.7% | 7.7% | 7.9% | 6.8% | 2.1% | 1.2% | 1.4% |
| Sep 2026 | 22.9% | 21.8% | 12.1% | 9.6% | 7.6% | 7% | 8.1% | 6.2% | 2.3% | 1.2% | 1.3% |
| Oct 2026 | 24.6% | 23.6% | 11.7% | 8% | 8% | 7.4% | 7.4% | 4.8% | 2% | 1.4% | 1.1% |
ghd sells other things too, so only its searches that name this product count here, like “ghd hair curler”.
How has branded search for ghd and Remington changed worldwide over the last 12 months?
3 findings
- ghd was ahead of Remington in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, ghd’s share of searches among hair curler brands worldwide moved from 7.8% to 8%, and its estimated monthly branded searches moved from 36.8K to 31.3K.
- Across the 12 months ending October 2026, Remington’s share of searches among hair curler brands worldwide moved from 4.5% to 4.8%, and its estimated monthly branded searches moved from 21.4K to 18.7K.
How did search popularity change for hair curler brands worldwide in October 2026?
2 changes
In October 2026, Remington lost share of searches among hair curler brands worldwide, from 6.2% to 4.8%.
In October 2026, ghd rose from 6th to 5th among hair curler brands worldwide.
How are ghd’s and Remington’s branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using ghd’s and Remington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among hair curler brands
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