Honda Power Equipment vs Kohler:Which is more popular?
In September 2026, Honda Power Equipment had more branded searches than Kohler among generator brands worldwide. Honda Power Equipment had about 135,000 branded searches, while Kohler had 27,100. Honda Power Equipment made up 34.4% of all generator brand searches we track, and Kohler accounted for 6.9%. When we asked ChatGPT and Google AI Overviews about generator brands, Honda Power Equipment appeared in all four answers and Kohler in three. Honda Power Equipment was mentioned before Kohler in three out of four answers.
Who do people search for more?
Honda Power Equipment, about 5 searches for every 1 for Kohler
Who does AI mention more?
Honda Power Equipment, mentioned in every answer we collected
Who does AI recommend more?
Honda Power Equipment, named ahead of Kohler in 3 of 4 answers
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Top generator brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Honda Power Equipment appeared in all four answers. Kohler was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Honda Power Equipment was listed before Kohler in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Generac4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Honda Power Equipment4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Champion Power Equipment3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Kohler3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Westinghouse3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Cummins2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Briggs & Stratton2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Pulsar0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about generator brands
4 answers
Asked ChatGPT
“Which generator brand should I buy?”
Asked ChatGPT
“What are the best generator brands?”
Asked ChatGPT
“What's the best generator brand for backup power?”
Searched Google, AI Overview
“home backup generator”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“generator brands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Honda Power Equipment or Kohler more popular in search?
This chart shows how often people search Google for Honda Power Equipment and Kohler by name. Each line represents a brand's share of searches for all eight generator brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Honda Power Equipment, Kohler. The figures are in the table below the chart.
View monthly share of searches table
| Month | Generac | Honda Power Equipment | Champion Power Equipment | Kohler | Westinghouse | Cummins | Briggs & Stratton | Pulsar |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.1% | 30.3% | 9.1% | 7.5% | 6.1% | 5% | 3.5% | 1.5% |
| Nov 2025 | 32.7% | 32.7% | 9.8% | 6.6% | 8.1% | 4.4% | 3.8% | 2% |
| Dec 2025 | 36.5% | 30% | 9% | 7.4% | 7.4% | 4.9% | 3.5% | 1.5% |
| Jan 2026 | 43.4% | 23.7% | 8.7% | 4.8% | 10.7% | 3.2% | 3.4% | 2.1% |
| Feb 2026 | 39.6% | 26.5% | 7.9% | 7.9% | 7.9% | 4.3% | 3.8% | 1.9% |
| Mar 2026 | 36.7% | 29.9% | 9% | 7.4% | 6% | 4.9% | 4.2% | 1.8% |
| Apr 2026 | 31.2% | 31.2% | 7.7% | 7.7% | 6.2% | 6.2% | 7.9% | 1.9% |
| May 2026 | 30.4% | 37% | 7.5% | 6.1% | 6.1% | 5% | 6.2% | 1.8% |
| Jun 2026 | 38.5% | 31.4% | 7.7% | 6.3% | 6.3% | 5.2% | 3% | 1.5% |
| Jul 2026 | 40.9% | 27.2% | 8.2% | 6.7% | 6.7% | 5.5% | 3.1% | 1.6% |
| Aug 2026 | 37.7% | 30.8% | 9.2% | 6.2% | 7.6% | 4.1% | 2.9% | 1.5% |
| Sep 2026 | 34.4% | 34.4% | 8.4% | 6.9% | 6.9% | 4.6% | 2.7% | 1.7% |
Honda Power Equipment and Kohler sell other things too, so only their searches that name this product count here, like “honda generator”.
How has the Honda Power Equipment and Kohler comparison changed over the last 12 months?
3 findings
- Honda Power Equipment was ahead of Kohler in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among generator brands worldwide moved from 30.3% to 34.4%, and its estimated monthly branded searches moved from 110K to 135K.
- Across the 12 months ending September 2026, Kohler’s share of searches among generator brands worldwide moved from 7.5% to 6.9%, and its estimated monthly branded searches held steady at 27.1K.
How did search popularity change for generator brands worldwide in September 2026?
2 changes
In September 2026, Kohler overtook Westinghouse to rank 4th among generator brands worldwide, with 6.9% of the searches.
In September 2026, Honda Power Equipment gained share of searches among generator brands worldwide, from 30.8% to 34.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Honda Power Equipment’s and Kohler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Honda Power Equipment
1 branded search term
- honda generator
Kohler
1 branded search term
- kohler generator
Other head-to-heads among generator brands
- Generac vs Honda Power Equipment: compare popularity
- Generac vs Champion Power Equipment: compare popularity
- Generac vs Kohler: compare popularity
- Generac vs Westinghouse: compare popularity
- Honda Power Equipment vs Champion Power Equipment: compare popularity
- Honda Power Equipment vs Westinghouse: compare popularity
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