Brandwave

Generac vs Honda Power Equipment:Which is more popular?

In September 2026, Generac and Honda Power Equipment were level in searches among generator brands worldwide, with an estimated 135K branded searches each, at 18.4% of the total each. When we asked ChatGPT and Google AI Overviews about generator brands, both Generac and Honda Power Equipment appeared in all four answers. Generac and Honda Power Equipment were each mentioned first in two of the four answers.

Among generator brands worldwide in September 2026

Who do people search for more?

Generac and Honda Power Equipment are searched for about as often as each other.

Generac 135K searchesHonda Power Equipment 135K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Generac in 4 of 4Honda Power Equipment in 4 of 4

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Generac first in 2Honda Power Equipment first in 2

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Top generator brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, both Generac and Honda Power Equipment showed up in all four answers. Generac and Honda Power Equipment were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Generac1st
  2. Honda Power Equipment2nd
  3. Kohler3rd
  4. Westinghouse4th
  5. Cummins5th
  6. Champion Power Equipment6th
  7. Briggs & Stratton7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Generac4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Honda Power Equipment4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Westinghouse3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Champion Power Equipment3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Kohler3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Cummins2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Briggs & Stratton2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about generator brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Generac or Honda Power Equipment more popular in search?

This chart shows how often people search Google for Generac and Honda Power Equipment by name. Each line represents a brand's share of searches for all seven generator brands we track, month by month, from English-language searches worldwide.

Generac and Honda Power Equipment among generator brands worldwide, by month

Share of searches by month for Generac, Honda Power Equipment. The figures are in the table below the chart.

View monthly share of searches table
MonthCumminsGeneracHonda Power EquipmentWestinghouseBriggs & StrattonChampion Power EquipmentKohler
Oct 202533.5%18.4%15%18.4%5.9%5.2%3.7%
Nov 202535.3%15.8%15.8%19.4%5.1%5.5%3.2%
Dec 202538.7%17.3%14.3%17.3%3.9%5%3.5%
Jan 202622.7%34%18.6%10.2%3.3%7.6%3.7%
Feb 202636.6%20.1%13.5%16.4%4.5%4.8%4%
Mar 202634.1%18.7%15.2%15.2%7.7%5.3%3.8%
Apr 202636.7%13.5%13.5%16.4%12.4%4.1%3.3%
May 202635.4%13%15.8%15.8%13.3%4%2.6%
Jun 202634.2%18.8%15.3%15.3%8.9%4.5%3.1%
Jul 202632.8%22%14.7%14.7%7%5.1%3.6%
Aug 202631.9%21.4%17.5%14.2%5.6%5.9%3.5%
Sep 202633.6%18.4%18.4%15%5.6%5.3%3.7%

How has the Generac and Honda Power Equipment comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Honda Power Equipment took it in May 2026, Generac took it in June 2026.
  • Across the 12 months ending September 2026, Generac’s share of searches among generator brands worldwide held steady at 18.4%, and its estimated monthly branded searches held steady at 135K.
  • Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among generator brands worldwide moved from 15% to 18.4%, and its estimated monthly branded searches moved from 110K to 135K.

How did search popularity change for generator brands worldwide in September 2026?

2 changes
  1. In September 2026, Honda Power Equipment gained share of searches among generator brands worldwide, from 17.5% to 18.4%.

  2. In September 2026, Generac lost share of searches among generator brands worldwide, from 21.4% to 18.4%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Generac’s and Honda Power Equipment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Generac

1 branded search term

  • generac generator

Honda Power Equipment

1 branded search term

  • honda generator

How the Brand Demand Index is measured

Other head-to-heads among generator brands

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