Champion Power Equipment vs Generac:Which is more popular?
In September 2026, Generac had more branded searches than Champion Power Equipment among generator brands worldwide. Generac had about 135,000 branded searches, while Champion Power Equipment had 33,100. Generac made up 34.4% of all generator brand searches we track, and Champion Power Equipment accounted for 8.4%. When we asked ChatGPT and Google AI Overviews about generator brands, Generac appeared in all four answers and Champion Power Equipment in three. Generac was mentioned before Champion Power Equipment in every answer.
Who do people search for more?
Generac, about 4 searches for every 1 for Champion Power Equipment
Who does AI mention more?
Generac, mentioned in every answer we collected
Who does AI recommend more?
Generac, named ahead of Champion Power Equipment in every answer
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Top generator brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Generac appeared in all four answers. Champion Power Equipment was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Generac was listed before Champion Power Equipment in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Generac4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Honda Power Equipment4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Champion Power Equipment3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Kohler3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Westinghouse3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Cummins2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Briggs & Stratton2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Pulsar0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about generator brands
4 answers
Asked ChatGPT
“Which generator brand should I buy?”
Asked ChatGPT
“What are the best generator brands?”
Asked ChatGPT
“What's the best generator brand for backup power?”
Searched Google, AI Overview
“home backup generator”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“generator brands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Champion Power Equipment or Generac more popular in search?
This chart shows how often people search Google for Champion Power Equipment and Generac by name. Each line represents a brand's share of searches for all eight generator brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Generac, Champion Power Equipment. The figures are in the table below the chart.
View monthly share of searches table
| Month | Generac | Honda Power Equipment | Champion Power Equipment | Kohler | Westinghouse | Cummins | Briggs & Stratton | Pulsar |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.1% | 30.3% | 9.1% | 7.5% | 6.1% | 5% | 3.5% | 1.5% |
| Nov 2025 | 32.7% | 32.7% | 9.8% | 6.6% | 8.1% | 4.4% | 3.8% | 2% |
| Dec 2025 | 36.5% | 30% | 9% | 7.4% | 7.4% | 4.9% | 3.5% | 1.5% |
| Jan 2026 | 43.4% | 23.7% | 8.7% | 4.8% | 10.7% | 3.2% | 3.4% | 2.1% |
| Feb 2026 | 39.6% | 26.5% | 7.9% | 7.9% | 7.9% | 4.3% | 3.8% | 1.9% |
| Mar 2026 | 36.7% | 29.9% | 9% | 7.4% | 6% | 4.9% | 4.2% | 1.8% |
| Apr 2026 | 31.2% | 31.2% | 7.7% | 7.7% | 6.2% | 6.2% | 7.9% | 1.9% |
| May 2026 | 30.4% | 37% | 7.5% | 6.1% | 6.1% | 5% | 6.2% | 1.8% |
| Jun 2026 | 38.5% | 31.4% | 7.7% | 6.3% | 6.3% | 5.2% | 3% | 1.5% |
| Jul 2026 | 40.9% | 27.2% | 8.2% | 6.7% | 6.7% | 5.5% | 3.1% | 1.6% |
| Aug 2026 | 37.7% | 30.8% | 9.2% | 6.2% | 7.6% | 4.1% | 2.9% | 1.5% |
| Sep 2026 | 34.4% | 34.4% | 8.4% | 6.9% | 6.9% | 4.6% | 2.7% | 1.7% |
Champion Power Equipment sells other things too, so only its searches that name this product count here, like “champion generator”.
How has the Champion Power Equipment and Generac comparison changed over the last 12 months?
3 findings
- Generac was ahead of Champion Power Equipment in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Champion Power Equipment’s share of searches among generator brands worldwide moved from 9.1% to 8.4%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 12 months ending September 2026, Generac’s share of searches among generator brands worldwide moved from 37.1% to 34.4%, and its estimated monthly branded searches held steady at 135K.
How did search popularity change for generator brands worldwide in September 2026?
2 changes

In September 2026, Generac lost share of searches among generator brands worldwide, from 37.7% to 34.4%.

In September 2026, Champion Power Equipment lost share of searches among generator brands worldwide, from 9.2% to 8.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Champion Power Equipment’s and Generac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Champion Power Equipment
1 branded search term
- champion generator
Generac
1 branded search term
- generac generator
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