Farm animals brands:Which are searched most?
In September 2026, Playmobil was the most searched among farm animals brands worldwide, with an estimated 823K branded searches and 68.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Playmobil68.3%
Fisher-Price20.4%
Melissa & Doug11.2%
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Share of SearchLeaderboard
Compare the farm animals brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Playmobil, Fisher-Price, Melissa & Doug. The figures are in the table below the chart.
View monthly share of search table
| Month | Playmobil | Fisher-Price | Melissa & Doug |
|---|---|---|---|
| Oct 2025 | 69.6% | 21% | 9.4% |
| Nov 2025 | 68.3% | 20.5% | 11.2% |
| Dec 2025 | 69.7% | 20.9% | 9.4% |
| Jan 2026 | 66.7% | 24.4% | 8.9% |
| Feb 2026 | 73.8% | 18% | 8.1% |
| Mar 2026 | 69.8% | 20.9% | 9.4% |
| Apr 2026 | 71% | 21.2% | 7.8% |
| May 2026 | 66.6% | 24.4% | 9% |
| Jun 2026 | 69.8% | 20.8% | 9.4% |
| Jul 2026 | 65.4% | 23.9% | 10.7% |
| Aug 2026 | 68.3% | 20.4% | 11.2% |
| Sep 2026 | 68.3% | 20.4% | 11.2% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.3% | 823K | 0% | 0 points | |
| 2, held 2nd | 20.4% | 246K | 0% | 0 points | |
| 3, held 3rd | 11.2% | 135K | +0.07% | 0 points |
68.3%
Held 1st. 823K estimated branded searches, 0% vs prior month. Share 0 points.
20.4%
Held 2nd. 246K estimated branded searches, 0% vs prior month. Share 0 points.
11.2%
Held 3rd. 135K estimated branded searches, +0.07% vs prior month. Share 0 points.
Compare search popularity between leading brands
Which brand is most popular in search among farm animals brands worldwide?
3 brands
In September 2026, Playmobil was the most searched among farm animals brands worldwide, with an estimated 823K branded searches and 68.3% estimated Share of Search within this set. Fisher-Price is in 2nd place, 47.9 percentage points behind at 20.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 69.6% → 68.3% | 73.8%Feb 2026 | 65.4%Jul 2026 | 1st | |
| 21% → 20.4% | 24.4%Jan 2026 | 18%Feb 2026 | 2nd | |
| 9.4% → 11.2% | 11.2%Sep 2026 | 7.8%Apr 2026 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Playmobil’s estimated Share of Search among farm animals brands worldwide decreased from 69.6% to 68.3%.
- Across the 12 months ending September 2026, Fisher-Price’s estimated Share of Search among farm animals brands worldwide decreased from 21% to 20.4%.
- Across the 12 months ending September 2026, Melissa & Doug’s estimated Share of Search among farm animals brands worldwide increased from 9.4% to 11.2%.
- Across the 12 months ending September 2026, Playmobil’s estimated Share of Search among farm animals brands worldwide peaked at 73.8% in February 2026 and was lowest at 65.4% in July 2026.
- Across the 12 months ending September 2026, Fisher-Price’s estimated Share of Search among farm animals brands worldwide peaked at 24.4% in January 2026 and was lowest at 18% in February 2026.
- Across the 12 months ending September 2026, Melissa & Doug’s estimated Share of Search among farm animals brands worldwide peaked at 11.2% in September 2026 and was lowest at 7.8% in April 2026.
How did search popularity change for farm animals brands worldwide in September 2026?
3 changes

Melissa & Doug’s estimated Share of Search among farm animals brands worldwide has gained ground for 3 months in a row, from 9.4% to 11.2% in September 2026.

Estimated monthly branded searches for Fisher-Price worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

Estimated monthly branded searches for Playmobil worldwide fell 17.7% over 12 measured months, from 1M to 823K in September 2026.

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