La Roche-Posay vs Neutrogena:Which is searched more?
In September 2026, La Roche-Posay had more branded searches than Neutrogena among face cleanser brands worldwide. La Roche-Posay was estimated to have 1.8M branded searches compared to Neutrogena’s 935K, and held a 17.1% Share of Search versus Neutrogena’s 8.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, La Roche-Posay or Neutrogena?
Compare the face cleanser brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for La Roche-Posay, Neutrogena. The figures are in the table below the chart.
View monthly share of search table
| Month | La Roche-Posay | CeraVe | The Ordinary | Cetaphil | Neutrogena | Garnier | Beauty of Joseon | Eucerin | Bioderma | Kiehl's | Medik8 | COSRX | SKIN1004 | Aveeno |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 16.7% | 16.7% | 9.1% | 9.1% | 9.4% | 7.3% | 5% | 6.2% | 5% | 6.2% | 2.8% | 2.8% | 1.8% | 1.8% |
| Nov 2025 | 16.4% | 13.4% | 13.4% | 8.9% | 7.4% | 5.1% | 6% | 6% | 4.9% | 8.9% | 3.3% | 2.7% | 2.2% | 1.5% |
| Dec 2025 | 18.9% | 15.4% | 10.3% | 8.4% | 9.1% | 5.5% | 5.7% | 5.7% | 4.6% | 6.9% | 2.5% | 3.1% | 2.1% | 1.7% |
| Jan 2026 | 18.3% | 14.9% | 9.9% | 9.9% | 8.8% | 5.3% | 6.7% | 5.5% | 5.5% | 5.5% | 3% | 3% | 2% | 1.6% |
| Feb 2026 | 20.1% | 16.4% | 9% | 9% | 9.3% | 5.8% | 6% | 6% | 4.9% | 4.9% | 2.7% | 2.7% | 1.8% | 1.5% |
| Mar 2026 | 20.8% | 13.9% | 9.3% | 9.3% | 8.9% | 6.1% | 6.3% | 6.3% | 5.1% | 5.1% | 2.8% | 2.8% | 1.9% | 1.5% |
| Apr 2026 | 20.6% | 13.8% | 11.3% | 9.2% | 8.7% | 6% | 6.2% | 6.2% | 5.1% | 4.1% | 2.8% | 2.8% | 1.9% | 1.5% |
| May 2026 | 21.6% | 14.4% | 9.6% | 7.9% | 9.1% | 6.3% | 6.5% | 6.5% | 5.3% | 4.3% | 2.4% | 2.9% | 1.9% | 1.3% |
| Jun 2026 | 19.1% | 15.6% | 10.4% | 8.5% | 8.4% | 7.2% | 7% | 5.7% | 4.7% | 4.7% | 2.6% | 2.6% | 2.1% | 1.4% |
| Jul 2026 | 19.5% | 15.9% | 10.6% | 8.7% | 8.4% | 7.4% | 5.9% | 5.9% | 4.8% | 3.9% | 3.2% | 2.6% | 1.8% | 1.4% |
| Aug 2026 | 18.9% | 15.5% | 10.3% | 8.4% | 9.9% | 7.2% | 5.7% | 5.7% | 4.6% | 4.6% | 3.1% | 2.5% | 2.1% | 1.4% |
| Sep 2026 | 17.1% | 14% | 11.4% | 9.3% | 8.7% | 7% | 6.3% | 6.3% | 5.1% | 5.1% | 3.4% | 2.8% | 1.9% | 1.5% |
How has the La Roche-Posay and Neutrogena comparison changed over the last 12 months?
3 findings
- La Roche-Posay was ahead of Neutrogena in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among face cleanser brands worldwide moved from 16.7% to 17.1%, and its estimated monthly branded searches held steady at 1.8M.
- Across the 12 months ending September 2026, Neutrogena’s estimated Share of Search among face cleanser brands worldwide moved from 9.4% to 8.7%, and its estimated monthly branded searches moved from 1M to 935K.
How did search popularity change for face cleanser brands worldwide in September 2026?
3 changes

In September 2026, Cetaphil overtook Neutrogena to rank 4th among face cleanser brands worldwide, with 9.3% estimated Share of Search.
In September 2026, La Roche-Posay lost estimated Share of Search among face cleanser brands worldwide, from 18.9% to 17.1%.
In September 2026, Neutrogena lost estimated Share of Search among face cleanser brands worldwide, from 9.9% to 8.7%.
Other head-to-heads among face cleanser brands
La Roche-Posay vs CeraVe: compare search popularity
La Roche-Posay vs The Ordinary: compare search popularity
La Roche-Posay vs Cetaphil: compare search popularity
CeraVe vs The Ordinary: compare search popularity
CeraVe vs Cetaphil: compare search popularity
CeraVe vs Neutrogena: compare search popularity
How each brand is measured
Brandwave collects information about searches that people make online using La Roche-Posay’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
La Roche-Posay
1 branded search term
- la roche posay
Neutrogena
4 branded search terms
- neutrogena
- neutrogena facial cleanser
- neutrogena hydro boost
- neutrogena suntan lotion

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