Brandwave

La Roche-Posay vs Neutrogena:Which is searched more?

In September 2026, La Roche-Posay had more branded searches than Neutrogena among face cleanser brands worldwide. La Roche-Posay was estimated to have 1.8M branded searches compared to Neutrogena’s 935K, and held a 17.1% Share of Search versus Neutrogena’s 8.7%. These are worldwide searches for English-language branded terms.

Share of Search among face cleanser brands worldwide in September 2026Which is more popular in search, La Roche-Posay or Neutrogena?
La Roche-Posay17.1%1.8M searches
vs
Neutrogena8.7%935K searches

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Which is more popular in search, La Roche-Posay or Neutrogena?

Compare the face cleanser brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

La Roche-Posay and Neutrogena among face cleanser brands worldwide, by month

Share of Search by month for La Roche-Posay, Neutrogena. The figures are in the table below the chart.

View monthly share of search table
MonthLa Roche-PosayCeraVeThe OrdinaryCetaphilNeutrogenaGarnierBeauty of JoseonEucerinBiodermaKiehl'sMedik8COSRXSKIN1004Aveeno
Oct 202516.7%16.7%9.1%9.1%9.4%7.3%5%6.2%5%6.2%2.8%2.8%1.8%1.8%
Nov 202516.4%13.4%13.4%8.9%7.4%5.1%6%6%4.9%8.9%3.3%2.7%2.2%1.5%
Dec 202518.9%15.4%10.3%8.4%9.1%5.5%5.7%5.7%4.6%6.9%2.5%3.1%2.1%1.7%
Jan 202618.3%14.9%9.9%9.9%8.8%5.3%6.7%5.5%5.5%5.5%3%3%2%1.6%
Feb 202620.1%16.4%9%9%9.3%5.8%6%6%4.9%4.9%2.7%2.7%1.8%1.5%
Mar 202620.8%13.9%9.3%9.3%8.9%6.1%6.3%6.3%5.1%5.1%2.8%2.8%1.9%1.5%
Apr 202620.6%13.8%11.3%9.2%8.7%6%6.2%6.2%5.1%4.1%2.8%2.8%1.9%1.5%
May 202621.6%14.4%9.6%7.9%9.1%6.3%6.5%6.5%5.3%4.3%2.4%2.9%1.9%1.3%
Jun 202619.1%15.6%10.4%8.5%8.4%7.2%7%5.7%4.7%4.7%2.6%2.6%2.1%1.4%
Jul 202619.5%15.9%10.6%8.7%8.4%7.4%5.9%5.9%4.8%3.9%3.2%2.6%1.8%1.4%
Aug 202618.9%15.5%10.3%8.4%9.9%7.2%5.7%5.7%4.6%4.6%3.1%2.5%2.1%1.4%
Sep 202617.1%14%11.4%9.3%8.7%7%6.3%6.3%5.1%5.1%3.4%2.8%1.9%1.5%

How has the La Roche-Posay and Neutrogena comparison changed over the last 12 months?

How did search popularity change for face cleanser brands worldwide in September 2026?

  1. In September 2026, Cetaphil overtook Neutrogena to rank 4th among face cleanser brands worldwide, with 9.3% estimated Share of Search.

  2. In September 2026, La Roche-Posay lost estimated Share of Search among face cleanser brands worldwide, from 18.9% to 17.1%.

  3. In September 2026, Neutrogena lost estimated Share of Search among face cleanser brands worldwide, from 9.9% to 8.7%.

Other head-to-heads among face cleanser brands

How each brand is measured

Brandwave collects information about searches that people make online using La Roche-Posay’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

La Roche-Posay

1 branded search term

  • la roche posay

Neutrogena

4 branded search terms

  • neutrogena
  • neutrogena facial cleanser
  • neutrogena hydro boost
  • neutrogena suntan lotion

How the Brand Demand Index is measured

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