Brandwave

Sprinklr vs SurveyMonkey:Which is more popular?

In September 2026, SurveyMonkey had more branded searches than Sprinklr among experience management platforms worldwide. SurveyMonkey had about 369,000 branded searches, while Sprinklr had 74,000. SurveyMonkey made up 45.6% of all experience management platform searches we track, and Sprinklr accounted for 9.1%. When we asked ChatGPT and Google AI Overviews about experience management platforms, SurveyMonkey appeared in three of the five answers and Sprinklr in two. SurveyMonkey was mentioned before Sprinklr in every answer that named either.

Among experience management platforms worldwide in September 2026

Who do people search for more?

SurveyMonkey, about 5 searches for every 1 for Sprinklr

SurveyMonkey 369K searchesSprinklr 74K searches

Who does AI mention more?

SurveyMonkey, mentioned in 3 of 5 answers, Sprinklr in 2

SurveyMonkey in 3 of 5Sprinklr in 2 of 5

Who does AI recommend more?

SurveyMonkey, named ahead of Sprinklr in 3 of 3 answers

SurveyMonkey first in 3Sprinklr never first

Follow Sprinklr vs SurveyMonkey and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top experience management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SurveyMonkey was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sprinklr was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. SurveyMonkey was listed before Sprinklr in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Qualtrics1st
  2. Medallia2nd
  3. SurveyMonkey3rd
  4. Birdeye4th
  5. Sprinklr5th
  6. InMoment6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Qualtrics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Medallia4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SurveyMonkey3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Birdeye2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sprinklr2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • InMoment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about experience management platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Sprinklr or SurveyMonkey more popular in search?

This chart shows how often people search Google for Sprinklr and SurveyMonkey by name. Each line represents a brand's share of searches for all six experience management platforms we track, month by month, from English-language searches worldwide.

Sprinklr and SurveyMonkey among experience management platforms worldwide, by month

Share of searches by month for SurveyMonkey, Sprinklr. The figures are in the table below the chart.

View monthly share of searches table
MonthSurveyMonkeyQualtricsBirdeyeSprinklrMedalliaInMoment
Oct 202548.8%32.6%5.4%8%4.4%0.88%
Nov 202552.8%28.8%5.8%7.1%4.7%0.78%
Dec 202547%31.3%6.3%9.4%5.2%0.84%
Jan 202650.7%27.7%6.8%8.3%5.6%0.91%
Feb 202647.8%31.9%6.4%7.8%5.2%0.86%
Mar 202645.8%30.6%11.2%7.5%4.1%0.67%
Apr 202643.4%35.4%4.8%8.7%7.1%0.63%
May 202647.2%31.5%6.3%7.7%6.3%0.85%
Jun 202650.8%27.7%5.6%8.3%6.8%0.74%
Jul 202649.5%26.8%6.6%9.9%6.6%0.72%
Aug 202649.9%27.1%6.7%10%5.5%0.89%
Sep 202645.6%30.3%9.1%9.1%5%0.81%

How has the Sprinklr and SurveyMonkey comparison changed over the last 12 months?

3 findings

How did search popularity change for experience management platforms worldwide in September 2026?

3 changes
  1. In September 2026, Birdeye overtook Sprinklr to rank 3rd among experience management platforms worldwide, with 9.1% of the searches.

  2. In September 2026, SurveyMonkey lost share of searches among experience management platforms worldwide, from 49.9% to 45.6%.

  3. In September 2026, Sprinklr lost share of searches among experience management platforms worldwide, from 10% to 9.1%.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Sprinklr’s and SurveyMonkey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sprinklr

1 branded search term

  • sprinklr

SurveyMonkey

5 branded search terms

  • survey monkey
  • survey monkey survey
  • SurveyMonkey
  • surveymonkey audience
  • surveymonkey questionnaire

How the Brand Demand Index is measured

Other head-to-heads among experience management platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.