Brandwave

Caraway vs Le Creuset:Which is more popular?

In September 2026, Le Creuset had more branded searches than Caraway among dutch oven brands worldwide. Le Creuset had about 110,000 branded searches, while Caraway had 1,600. Le Creuset made up 55.4% of all dutch oven brand searches we track, and Caraway accounted for 0.81%. When we asked ChatGPT and Google AI Overviews about dutch oven brands, Le Creuset appeared in all five answers and Caraway in none.

Among dutch oven brands worldwide in September 2026

Who do people search for more?

Le Creuset, about 69 searches for every 1 for Caraway

Le Creuset 110K searchesCaraway 1.6K searches

Who does AI mention more?

Le Creuset, mentioned in every answer we collected

Le Creuset in 5 of 5Caraway in 0 of 5

Who does AI recommend more?

Le Creuset, the only one of the two named

Le Creuset first in 5Caraway never named

Follow Caraway vs Le Creuset and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top dutch oven brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Le Creuset appeared in all five answers. Caraway did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lodge1st
  2. Le Creuset2nd
  3. Staub3rd
  4. Made In4th
  5. Tramontina5th
  6. Cuisinart6th
  7. Caraway–
  8. Emile Henry–
  9. Chasseur–
  10. Our Place–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Le Creuset5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lodge5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Staub3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tramontina1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Made In1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Caraway0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Emile Henry0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chasseur0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Our Place0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about dutch oven brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Caraway or Le Creuset more popular in search?

This chart shows how often people search Google for Caraway and Le Creuset by name. Each line represents a brand's share of searches for all 11 dutch oven brands we track, month by month, from English-language searches worldwide.

Caraway and Le Creuset among dutch oven brands worldwide, by month

Share of searches by month for Le Creuset, Caraway. The figures are in the table below the chart.

View monthly share of searches table
MonthLe CreusetLodgeStaubTramontinaCuisinartCarawayMade InEmile HenryChasseurOur PlaceGreat Jones
Oct 202553.7%17.9%16.1%7.2%2.1%0.76%0.64%0.76%0.23%0.35%0.19%
Nov 202552.6%14.1%19.4%4.8%2.1%0.94%4.8%0.62%0.19%0.34%0.19%
Dec 202554.2%17.5%16.3%4.9%1.8%0.97%3.3%0.52%0.13%0.29%0.18%
Jan 202658.7%18.7%14.4%4.3%1.3%0.69%0.69%0.57%0.17%0.24%0.17%
Feb 202665.5%17.1%10.8%3.2%1.2%0.62%0.52%0.52%0.19%0.23%0.16%
Mar 202671.5%12.8%9.6%2.9%1%0.68%0.36%0.46%0.26%0.21%0.14%
Apr 202667.5%12.1%13.6%3.3%1.2%0.65%0.44%0.5%0.36%0.24%0.2%
May 202667.2%12.2%13.5%3.3%1.2%0.8%0.5%0.5%0.44%0.24%0.16%
Jun 202675.2%11%8.3%2.5%1.1%0.59%0.33%0.4%0.4%0.18%0.1%
Jul 202676.7%9.2%8.5%2.5%0.92%0.73%0.27%0.5%0.38%0.18%0.1%
Aug 202663.4%15.8%12.7%3.8%1.7%0.75%0.47%0.61%0.41%0.23%0.12%
Sep 202655.4%18.1%16.7%5%1.8%0.81%0.81%0.5%0.36%0.36%0.2%

How has the Caraway and Le Creuset comparison changed over the last 12 months?

3 findings
  • Le Creuset was ahead of Caraway in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Caraway’s share of searches among dutch oven brands worldwide moved from 0.76% to 0.81%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
  • Across the 12 months ending September 2026, Le Creuset’s share of searches among dutch oven brands worldwide moved from 53.7% to 55.4%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for dutch oven brands worldwide in September 2026?

2 changes

  1. In September 2026, Le Creuset lost share of searches among dutch oven brands worldwide, from 63.4% to 55.4%.

  2. Estimated monthly branded searches for Caraway worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Caraway’s and Le Creuset’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Caraway

1 branded search term

  • caraway dutch oven

Le Creuset

1 branded search term

  • le creuset dutch oven

How the Brand Demand Index is measured

Other head-to-heads among dutch oven brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free