Brandwave

Door mat brands:Which brands are most popular in search?

In August 2026, JVL was the most searched among door mat brands worldwide, with an estimated 18.1K branded searches and 81.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. JVL81.9%
  2. Apache Mills7.2%
  3. Notrax5.9%
  4. Esschert4%
  5. Muddle Mat0.77%
  6. Dirt Stopper0.18%

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Share of SearchLeaderboard

Compare the door mat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among door mat brands worldwide, by month

Share of Search by month for JVL, Apache Mills, Notrax, Esschert. The figures are in the table below the chart.

View monthly share of search table
MonthJVLApache MillsNotraxEsschertMuddle MatDirt Stopper
Oct 202581.4%5.8%7.2%4%1.4%0.13%
Nov 202583.4%4.6%6%4.1%1.8%0.09%
Dec 202584.9%4.7%4.7%4.1%1.5%0.14%
Jan 202681%7.2%5.8%4.5%1.4%0.13%
Feb 202682.3%5.9%5.9%4%1.8%0.14%
Mar 202680.1%5.8%7.1%5.8%1.2%0.13%
Apr 202684.3%4.9%4.9%4.9%0.65%0.19%
May 202684.4%4.9%4.9%4.9%0.65%0.15%
Jun 202685.5%5%5%3.9%0.42%0.15%
Jul 202684.5%6.1%5%3.8%0.42%0.19%
Aug 202681.9%7.2%5.9%4%0.77%0.18%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.JVL

    81.9%

    Held 1st. 18.1K estimated branded searches, -18.5% vs prior month. Share -2.6 points.

  2. 2.Apache Mills

    7.2%

    Held 2nd. 1.6K estimated branded searches, 0% vs prior month. Share +1.2 points.

  3. 3.Notrax

    5.9%

    Held 3rd. 1.3K estimated branded searches, 0% vs prior month. Share +0.9 points.

  4. 4.Esschert

    4%

    Held 4th. 880 estimated branded searches, -12% vs prior month. Share +0.2 points.

  5. 5.Muddle Mat

    0.77%

    Held 5th. 170 estimated branded searches, +54.5% vs prior month. Share +0.4 points.

  6. 6.Dirt Stopper

    0.18%

    Held 6th. 40 estimated branded searches, -20% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among door mat brands worldwide?

In August 2026, JVL was the most searched among door mat brands worldwide, with an estimated 18.1K branded searches and 81.9% estimated Share of Search within this set. Apache Mills is in 2nd place, 74.7 percentage points behind at 7.2% Share of Search.

Global door mat brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
JVL81.4% → 81.9%85.5%Jun 202680.1%Mar 20261st
Apache Mills5.8% → 7.2%7.2%Aug 20264.6%Nov 20253rd → 2nd
Notrax7.2% → 5.9%7.2%Oct 20254.7%Dec 20252nd → 3rd
Esschert4%5.8%Mar 20263.8%Jul 20264th
Muddle Mat1.4% → 0.77%1.8%Nov 20250.42%Jul 20265th
Dirt Stopper0.13% → 0.18%0.19%Jul 20260.09%Nov 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, JVL’s estimated Share of Search among door mat brands worldwide increased from 81.4% to 81.9%.
  • Across the 11 months ending August 2026, Apache Mills’ estimated Share of Search among door mat brands worldwide increased from 5.8% to 7.2%.
  • Across the 11 months ending August 2026, Notrax’s estimated Share of Search among door mat brands worldwide decreased from 7.2% to 5.9%.
  • Across the 11 months ending August 2026, Muddle Mat’s estimated Share of Search among door mat brands worldwide decreased from 1.4% to 0.77%.
  • Across the 11 months ending August 2026, JVL’s estimated Share of Search among door mat brands worldwide peaked at 85.5% in June 2026 and was lowest at 80.1% in March 2026.
  • Across the 11 months ending August 2026, Apache Mills’ estimated Share of Search among door mat brands worldwide peaked at 7.2% in August 2026 and was lowest at 4.6% in November 2025.
  • Across the 11 months ending August 2026, Notrax’s estimated Share of Search among door mat brands worldwide peaked at 7.2% in October 2025 and was lowest at 4.7% in December 2025.
  • Across the 11 months ending August 2026, Esschert’s estimated Share of Search among door mat brands worldwide peaked at 5.8% in March 2026 and was lowest at 3.8% in July 2026.
  • Across the 11 months ending August 2026, Muddle Mat’s estimated Share of Search among door mat brands worldwide peaked at 1.8% in November 2025 and was lowest at 0.42% in July 2026.
  • Across the 11 months ending August 2026, Apache Mills rose from 3rd to 2nd among door mat brands worldwide.
  • Across the 11 months ending August 2026, Notrax fell from 2nd to 3rd among door mat brands worldwide.
  • Across the 11 months ending August 2026, Esschert and Dirt Stopper held steady: their estimated Share of Search among door mat brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for door mat brands worldwide in August 2026?

  1. In August 2026, Apache Mills gained estimated Share of Search among door mat brands worldwide, from 6.1% to 7.2%.

  2. In August 2026, Notrax gained estimated Share of Search among door mat brands worldwide, from 5% to 5.9%.

  3. In August 2026, JVL lost estimated Share of Search among door mat brands worldwide, from 84.5% to 81.9%.

  4. Estimated monthly branded searches for Dirt Stopper worldwide rose 33.3% over 11 measured months, from 30 to 40 in August 2026.

  5. Estimated monthly branded searches for Muddle Mat worldwide fell 46.9% over 11 measured months, from 320 to 170 in August 2026.

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