Brandwave

Entryways vs Gorilla Grip:Which is more popular?

In September 2026, Gorilla Grip had more branded searches than Entryways among door mat brands worldwide. Gorilla Grip had about 22,200 branded searches, while Entryways had 1,390. Gorilla Grip made up 39.9% of all door mat brand searches we track, and Entryways accounted for 2.5%. When we asked ChatGPT and Google AI Overviews about door mat brands, Entryways and Gorilla Grip each appeared in three of the five answers. Gorilla Grip was mentioned before Entryways in every answer.

Among door mat brands worldwide in September 2026

Who do people search for more?

Gorilla Grip, about 16 searches for every 1 for Entryways

Gorilla Grip 22.2K searchesEntryways 1.4K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Entryways in 3 of 5Gorilla Grip in 3 of 5

Who does AI recommend more?

Gorilla Grip, named ahead of Entryways in every answer

Gorilla Grip first in 3Entryways never first

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Top door mat brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Entryways and Gorilla Grip were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Gorilla Grip was listed before Entryways in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WaterHog1st
  2. Gorilla Grip2nd
  3. Entryways3rd
  4. JVL–
  5. Apache Mills–
  6. Notrax–
  7. Esschert–
  8. Muddle Mat–
  9. Dirt Stopper–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gorilla Grip3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WaterHog3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Entryways3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JVL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Apache Mills0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Notrax0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Esschert0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Muddle Mat0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dirt Stopper0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about door mat brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Entryways or Gorilla Grip more popular in search?

This chart shows how often people search Google for Entryways and Gorilla Grip by name. Each line represents a brand's share of searches for all nine door mat brands we track, month by month, from English-language searches worldwide.

Entryways and Gorilla Grip among door mat brands worldwide, by month

Share of searches by month for Gorilla Grip, Entryways. The figures are in the table below the chart.

View monthly share of searches table
MonthGorilla GripJVLWaterHogApache MillsEntrywaysNotraxEsschertMuddle MatDirt Stopper
Oct 202546.3%30.9%13.8%2.2%1.9%2.7%1.5%0.55%0.05%
Nov 202540.2%32.8%17.9%1.8%2.5%2.4%1.6%0.71%0.04%
Dec 202540.1%32.7%17.9%1.8%3.5%1.8%1.6%0.58%0.05%
Jan 202639.5%32.2%17.6%2.9%3%2.3%1.8%0.57%0.05%
Feb 202634.7%34.7%19%2.5%4.3%2.5%1.7%0.75%0.06%
Mar 202634.4%34.4%18.8%2.5%3.8%3%2.5%0.49%0.06%
Apr 202632.5%39.9%17.8%2.3%2.4%2.3%2.3%0.31%0.09%
May 202632.5%39.9%17.8%2.3%2.4%2.3%2.3%0.31%0.07%
Jun 202642%34.4%15.3%2%2.5%2%1.5%0.17%0.06%
Jul 202637.3%37.3%16.6%2.7%2%2.2%1.7%0.18%0.08%
Aug 202638.4%31.3%20.9%2.8%2.4%2.2%1.5%0.29%0.07%
Sep 202639.9%32.5%17.8%2.9%2.5%2.3%1.6%0.47%0.13%

How has the Entryways and Gorilla Grip comparison changed over the last 12 months?

3 findings
  • Gorilla Grip was ahead of Entryways in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Entryways’ share of searches among door mat brands worldwide moved from 1.9% to 2.5%, and its estimated monthly branded searches moved from 1.1K to 1.4K.
  • Across the 12 months ending September 2026, Gorilla Grip’s share of searches among door mat brands worldwide moved from 46.3% to 39.9%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

How did search popularity change for door mat brands worldwide in September 2026?

2 changes
  1. In September 2026, Gorilla Grip gained share of searches among door mat brands worldwide, from 38.4% to 39.9%.

  2. Estimated monthly branded searches for Entryways worldwide rose 21.9% over 12 measured months, from 1.1K to 1.4K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Entryways’ and Gorilla Grip’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Entryways

2 branded search terms

  • entryways door mats
  • entryways mats

Gorilla Grip

1 branded search term

  • gorilla grip

How the Brand Demand Index is measured

Other head-to-heads among door mat brands

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