Confluence vs Microsoft 365:Which is more popular?
In September 2026, Microsoft 365 had more branded searches than Confluence among document collaboration platforms worldwide. Microsoft 365 had about 7.5 million branded searches, while Confluence had 825,000. Microsoft 365 made up 61.3% of all document collaboration platform searches we track, and Confluence accounted for 6.7%. When we asked ChatGPT and Google AI Overviews about document collaboration platforms, Confluence and Microsoft 365 each appeared in four of the five answers. Microsoft 365 was mentioned before Confluence in three out of five answers.
Who do people search for more?
Microsoft 365, about 9 searches for every 1 for Confluence
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Microsoft 365, named ahead of Confluence in 3 of 5 answers
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Top document collaboration platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Confluence and Microsoft 365 were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Microsoft 365 was listed before Confluence in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Notion1st- Microsoft 3652nd
Confluence3rd
Google Workspace4th
Coda5th
ClickUp6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Notion5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Microsoft 3654 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Confluence4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ClickUp2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Coda2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Google Workspace1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about document collaboration platforms
5 answers
Asked ChatGPT
“Which document collaboration platform should I use?”
Asked ChatGPT
“What are the best document collaboration platforms?”
Asked ChatGPT
“What's the best document collaboration platform for team writing?”
Searched Google, AI Overview
“document collaboration platforms”
Searched Google, AI Overview
“collaborative writing tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Confluence or Microsoft 365 more popular in search?
This chart shows how often people search Google for Confluence and Microsoft 365 by name. Each line represents a brand's share of searches for all six document collaboration platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Microsoft 365, Confluence. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft 365 | Google Workspace | ClickUp | Confluence | Coda | Notion |
|---|---|---|---|---|---|---|
| Oct 2025 | 67.9% | 10.9% | 11.1% | 6% | 3.3% | 0.8% |
| Nov 2025 | 68.3% | 11.2% | 11.4% | 5% | 3.4% | 0.67% |
| Dec 2025 | 65.9% | 13.2% | 10.9% | 5.9% | 3.3% | 0.79% |
| Jan 2026 | 61.1% | 14.9% | 12.5% | 6.7% | 3.7% | 1.1% |
| Feb 2026 | 60.4% | 14.7% | 14.9% | 5.4% | 3.7% | 0.88% |
| Mar 2026 | 59.2% | 14.4% | 14.6% | 6.5% | 4.4% | 0.87% |
| Apr 2026 | 60.4% | 14.7% | 14.9% | 5.4% | 3.7% | 0.88% |
| May 2026 | 62.5% | 15.2% | 12.6% | 5.6% | 3.1% | 0.91% |
| Jun 2026 | 57% | 17% | 14.1% | 7.7% | 3.4% | 0.84% |
| Jul 2026 | 52.7% | 19.2% | 16% | 7.1% | 3.9% | 1.2% |
| Aug 2026 | 57.3% | 17% | 14.1% | 6.3% | 4.2% | 1% |
| Sep 2026 | 61.3% | 14.9% | 12.4% | 6.7% | 3.7% | 0.9% |
How has the Confluence and Microsoft 365 comparison changed over the last 12 months?
3 findings
- Microsoft 365 was ahead of Confluence in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Confluence’s share of searches among document collaboration platforms worldwide moved from 6% to 6.7%, and its estimated monthly branded searches moved from 826K to 825K.
- Across the 12 months ending September 2026, Microsoft 365’s share of searches among document collaboration platforms worldwide moved from 67.9% to 61.3%, and its estimated monthly branded searches moved from 9.3M to 7.5M.
How did search popularity change for document collaboration platforms worldwide in September 2026?
1 change
In September 2026, Microsoft 365 gained share of searches among document collaboration platforms worldwide, from 57.3% to 61.3%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Confluence’s and Microsoft 365’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Confluence
2 branded search terms
- confluence
- confluence app
Microsoft 365
2 branded search terms
- email microsoft 365
- microsoft 365
Other head-to-heads among document collaboration platforms
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