ClickUp vs Google Workspace:Which is more popular?
In September 2026, Google Workspace had more branded searches than ClickUp among document collaboration platforms worldwide. Google Workspace had about 1.8 million branded searches, while ClickUp had 1.5 million. Google Workspace made up 14.9% of all document collaboration platform searches we track, and ClickUp accounted for 12.4%. When we asked ChatGPT and Google AI Overviews about document collaboration platforms, ClickUp appeared in two of the five answers and Google Workspace in one. ClickUp and Google Workspace were each mentioned first in one of the two answers that named either.
Who do people search for more?
Google Workspace, about 20% more searches than ClickUp
Who does AI mention more?
ClickUp, mentioned in 2 of 5 answers, Google Workspace in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
Follow ClickUp vs Google Workspace and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top document collaboration platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ClickUp was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Google Workspace was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. ClickUp and Google Workspace were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Notion1st
Microsoft 3652nd
Confluence3rd- Google Workspace4th
Coda5th- ClickUp6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Notion5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Microsoft 3654 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Confluence4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ClickUp2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Coda2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Google Workspace1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about document collaboration platforms
5 answers
Asked ChatGPT
“Which document collaboration platform should I use?”
Asked ChatGPT
“What are the best document collaboration platforms?”
Asked ChatGPT
“What's the best document collaboration platform for team writing?”
Searched Google, AI Overview
“document collaboration platforms”
Searched Google, AI Overview
“collaborative writing tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is ClickUp or Google Workspace more popular in search?
This chart shows how often people search Google for ClickUp and Google Workspace by name. Each line represents a brand's share of searches for all six document collaboration platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Google Workspace, ClickUp. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft 365 | Google Workspace | ClickUp | Confluence | Coda | Notion |
|---|---|---|---|---|---|---|
| Oct 2025 | 67.9% | 10.9% | 11.1% | 6% | 3.3% | 0.8% |
| Nov 2025 | 68.3% | 11.2% | 11.4% | 5% | 3.4% | 0.67% |
| Dec 2025 | 65.9% | 13.2% | 10.9% | 5.9% | 3.3% | 0.79% |
| Jan 2026 | 61.1% | 14.9% | 12.5% | 6.7% | 3.7% | 1.1% |
| Feb 2026 | 60.4% | 14.7% | 14.9% | 5.4% | 3.7% | 0.88% |
| Mar 2026 | 59.2% | 14.4% | 14.6% | 6.5% | 4.4% | 0.87% |
| Apr 2026 | 60.4% | 14.7% | 14.9% | 5.4% | 3.7% | 0.88% |
| May 2026 | 62.5% | 15.2% | 12.6% | 5.6% | 3.1% | 0.91% |
| Jun 2026 | 57% | 17% | 14.1% | 7.7% | 3.4% | 0.84% |
| Jul 2026 | 52.7% | 19.2% | 16% | 7.1% | 3.9% | 1.2% |
| Aug 2026 | 57.3% | 17% | 14.1% | 6.3% | 4.2% | 1% |
| Sep 2026 | 61.3% | 14.9% | 12.4% | 6.7% | 3.7% | 0.9% |
How has the ClickUp and Google Workspace comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Google Workspace took it in December 2025, ClickUp took it in February 2026, Google Workspace took it in May 2026.
- Across the 12 months ending September 2026, ClickUp’s share of searches among document collaboration platforms worldwide moved from 11.1% to 12.4%, and its estimated monthly branded searches held steady at 1.5M.
- Across the 12 months ending September 2026, Google Workspace’s share of searches among document collaboration platforms worldwide moved from 10.9% to 14.9%, and its estimated monthly branded searches moved from 1.5M to 1.8M.
How did search popularity change for document collaboration platforms worldwide in September 2026?
2 changes
In September 2026, Google Workspace lost share of searches among document collaboration platforms worldwide, from 17% to 14.9%.
In September 2026, ClickUp lost share of searches among document collaboration platforms worldwide, from 14.1% to 12.4%.
How are branded searches counted?
12 search terms
Brandwave collects information about searches that people make online using ClickUp’s and Google Workspace’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ClickUp
10 branded search terms
- click up
- ClickUp
- clickup ai
- clickup app
- clickup brain
- clickup crm
- clickup desktop app
- clickup docs
- clickup templates
- clickupapp
Google Workspace
2 branded search terms
- email google workspace
- google workspace
Other head-to-heads among document collaboration platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.