Cup noodles brands:Which are searched most?
In September 2026, Maggi was the most searched among cup noodles brands worldwide, with an estimated 450K branded searches and 50.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Follow cup noodles brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the cup noodles brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Maggi, Indomie, Maruchan, Nongshim, Samyang. The figures are in the table below the chart.
View monthly share of search table
| Month | Maggi | Indomie | Maruchan | Nongshim | Samyang |
|---|---|---|---|---|---|
| Oct 2025 | 45.2% | 36.9% | 9.1% | 6.1% | 2.7% |
| Nov 2025 | 45.2% | 36.9% | 9.1% | 6.1% | 2.7% |
| Dec 2025 | 45.7% | 37.4% | 9.2% | 5% | 2.8% |
| Jan 2026 | 49.3% | 33% | 9.9% | 5.4% | 2.4% |
| Feb 2026 | 49% | 32.8% | 9.9% | 5.4% | 3% |
| Mar 2026 | 47.7% | 31.9% | 7.9% | 9.6% | 2.9% |
| Apr 2026 | 44.6% | 36.5% | 9% | 7.3% | 2.7% |
| May 2026 | 49.3% | 33% | 9.9% | 5.4% | 2.4% |
| Jun 2026 | 45.2% | 36.9% | 9.1% | 6.1% | 2.7% |
| Jul 2026 | 44.3% | 36.2% | 10.9% | 6% | 2.7% |
| Aug 2026 | 48.4% | 32.4% | 9.7% | 6.5% | 2.9% |
| Sep 2026 | 50.2% | 33.6% | 8.3% | 5.5% | 2.5% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.2% | 450K | 0% | +1.8 points | |
| 2, held 2nd | 33.6% | 301K | 0% | +1.2 points | |
| 3, held 3rd | 8.3% | 74K | -18.2% | -1.5 points | |
| 4, held 4th | 5.5% | 49.5K | -18.2% | -1 points | |
| 5, held 5th | 2.5% | 22.2K | -18.1% | -0.4 points |
1.
Maggi
50.2%
Held 1st. 450K estimated branded searches, 0% vs prior month. Share +1.8 points.
2.
Indomie
33.6%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +1.2 points.
3.
Maruchan8.3%
Held 3rd. 74K estimated branded searches, -18.2% vs prior month. Share -1.5 points.
4.
Nongshim5.5%
Held 4th. 49.5K estimated branded searches, -18.2% vs prior month. Share -1 points.
5.
Samyang2.5%
Held 5th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.4 points.
Compare search popularity between leading brands
- Maggi vs Maruchan: compare search popularity
- Maggi vs Nongshim: compare search popularity
- Maggi vs Samyang: compare search popularity
- Indomie vs Maruchan: compare search popularity
- Indomie vs Nongshim: compare search popularity
- Indomie vs Samyang: compare search popularity
- Maruchan vs Nongshim: compare search popularity
- Maruchan vs Samyang: compare search popularity
- Nongshim vs Samyang: compare search popularity
- Compare any of these brands
Which brand is most popular in search among cup noodles brands worldwide?
5 brands
In September 2026, Maggi was the most searched among cup noodles brands worldwide, with an estimated 450K branded searches and 50.2% estimated Share of Search within this set. Indomie is in 2nd place, 16.6 percentage points behind at 33.6% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Maggi | 45.2% → 50.2% | 50.2%Sep 2026 | 44.3%Jul 2026 | 1st |
| Indomie | 36.9% → 33.6% | 37.4%Dec 2025 | 31.9%Mar 2026 | 2nd |
| Maruchan | 9.1% → 8.3% | 10.9%Jul 2026 | 7.9%Mar 2026 | 3rd |
| Nongshim | 6.1% → 5.5% | 9.6%Mar 2026 | 5%Dec 2025 | 4th |
| Samyang | 2.7% → 2.5% | 3%Feb 2026 | 2.4%Jan 2026 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, Maggi’s estimated Share of Search among cup noodles brands worldwide increased from 45.2% to 50.2%.
- Across the 12 months ending September 2026, Indomie’s estimated Share of Search among cup noodles brands worldwide decreased from 36.9% to 33.6%.
- Across the 12 months ending September 2026, Maruchan’s estimated Share of Search among cup noodles brands worldwide decreased from 9.1% to 8.3%.
- Across the 12 months ending September 2026, Nongshim’s estimated Share of Search among cup noodles brands worldwide decreased from 6.1% to 5.5%.
- Across the 12 months ending September 2026, Maggi’s estimated Share of Search among cup noodles brands worldwide peaked at 50.2% in September 2026 and was lowest at 44.3% in July 2026.
- Across the 12 months ending September 2026, Indomie’s estimated Share of Search among cup noodles brands worldwide peaked at 37.4% in December 2025 and was lowest at 31.9% in March 2026.
- Across the 12 months ending September 2026, Maruchan’s estimated Share of Search among cup noodles brands worldwide peaked at 10.9% in July 2026 and was lowest at 7.9% in March 2026.
- Across the 12 months ending September 2026, Nongshim’s estimated Share of Search among cup noodles brands worldwide peaked at 9.6% in March 2026 and was lowest at 5% in December 2025.
- Across the 12 months ending September 2026, Samyang held steady: its estimated Share of Search among cup noodles brands worldwide moved less than 0.5 percentage points.
How did search popularity change for cup noodles brands worldwide in September 2026?
4 changes
In September 2026, Maggi gained estimated Share of Search among cup noodles brands worldwide, from 48.4% to 50.2%.
In September 2026, Indomie gained estimated Share of Search among cup noodles brands worldwide, from 32.4% to 33.6%.
In September 2026, Maruchan lost estimated Share of Search among cup noodles brands worldwide, from 9.7% to 8.3%.
In September 2026, Nongshim lost estimated Share of Search among cup noodles brands worldwide, from 6.5% to 5.5%.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.