Maruchan vs Nongshim:Which is searched more?
In August 2026, Maruchan had more branded searches than Nongshim among noodles worldwide. Maruchan was estimated to have 90.5K branded searches compared to Nongshim’s 60.5K, and held a 9.6% Share of Search versus Nongshim’s 6.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Maruchan or Nongshim?
Compare the noodles people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Maruchan, Nongshim. The figures are in the table below the chart.
View monthly share of search table
| Month | Maruchan | Nongshim |
|---|---|---|
| Oct 2025 | 8.9% | 6% |
| Nov 2025 | 8.9% | 6% |
| Dec 2025 | 9% | 4.9% |
| Jan 2026 | 9.8% | 5.3% |
| Feb 2026 | 9.7% | 5.3% |
| Mar 2026 | 7.7% | 9.5% |
| Apr 2026 | 8.8% | 7.2% |
| May 2026 | 9.8% | 5.3% |
| Jun 2026 | 8.9% | 6% |
| Jul 2026 | 10.7% | 5.9% |
| Aug 2026 | 9.6% | 6.4% |
| Sep 2026 | — | — |
How has the Maruchan and Nongshim comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Nongshim took it in March 2026, Maruchan took it in April 2026.
- Across the 11 months ending August 2026, Maruchan’s estimated Share of Search among noodles worldwide moved from 8.9% to 9.6%, and its estimated monthly branded searches moved from 74K to 90.5K.
- Across the 11 months ending August 2026, Nongshim’s estimated Share of Search among noodles worldwide moved from 6% to 6.4%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
How each brand is measured
Brandwave collects information about searches that people make online using Maruchan’s and Nongshim’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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