Brandwave

Indomie vs Samyang:Which is searched more?

In August 2026, Indomie had more branded searches than Samyang among noodles worldwide. Indomie was estimated to have 301K branded searches compared to Samyang’s 27.1K, and held a 31.8% Share of Search versus Samyang’s 2.9%. These are worldwide searches for English-language branded terms.

Share of Search among noodles worldwide in August 2026Which is more popular in search, Indomie or Samyang?
Indomie31.8%301K searches
vs
Samyang2.9%27.1K searches

Follow Indomie vs Samyang and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Indomie or Samyang?

Compare the noodles people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Indomie and Samyang among noodles worldwide, by month

Share of Search by month for Indomie, Samyang. The figures are in the table below the chart.

View monthly share of search table
MonthIndomieSamyang
Oct 202536.3%2.7%
Nov 202536.3%2.7%
Dec 202536.7%2.7%
Jan 202632.4%2.4%
Feb 202632.1%2.9%
Mar 202631.4%2.8%
Apr 202635.8%2.6%
May 202632.4%2.4%
Jun 202636.3%2.7%
Jul 202635.6%2.6%
Aug 202631.8%2.9%
Sep 2026——

How has the Indomie and Samyang comparison changed over the last 12 months?

  • Indomie was ahead of Samyang in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Indomie’s estimated Share of Search among noodles worldwide moved from 36.3% to 31.8%, and its estimated monthly branded searches held steady at 301K.
  • Across the 11 months ending August 2026, Samyang’s estimated Share of Search among noodles worldwide moved from 2.7% to 2.9%, and its estimated monthly branded searches moved from 22.2K to 27.1K.

How did search popularity change for noodles worldwide in August 2026?

  1. In August 2026, Indomie lost estimated Share of Search among noodles worldwide, from 35.6% to 31.8%.

  2. Estimated monthly branded searches for Samyang worldwide rose 22.1% over 11 measured months, from 22.2K to 27.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Indomie’s and Samyang’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Indomie

1 branded search term

  • indomie

Samyang

1 branded search term

  • samyang buldak

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.