Brandwave

Creator commerce platforms:Which brands are most popular in search?

In August 2026, LTK was the most searched among creator commerce platforms worldwide, with an estimated 162K branded searches and 53.5% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. LTK53.5%
  2. ShopMy45.8%
  3. Sovrn Commerce0.39%
  4. MagicLinks0.24%
  5. Levanta0.05%

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Share of SearchLeaderboard

Compare platforms that connect creator recommendations and affiliate content to product sales. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among creator commerce platforms worldwide, by month

Share of Search by month for LTK, ShopMy. The figures are in the table below the chart.

View monthly share of search table
MonthLTKShopMySovrn CommerceMagicLinksLevanta
Oct 202578.1%21.3%0.31%0.29%0.03%
Nov 202575%24.4%0.24%0.27%0.04%
Dec 202574.4%24.9%0.33%0.3%0.03%
Jan 202667.3%31.9%0.42%0.31%0.05%
Feb 202667.2%32%0.4%0.38%0.05%
Mar 202667%32.3%0.39%0.31%0.04%
Apr 202662.6%36.7%0.3%0.29%0.05%
May 202670.2%29.2%0.32%0.24%0.04%
Jun 202670%29.5%0.29%0.2%0.02%
Jul 202653.4%45.8%0.39%0.34%0.05%
Aug 202653.5%45.8%0.39%0.24%0.05%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.LTK

    53.5%

    held 1st · 162K estimated branded searches · 0% vs prior month · +0.1 points

  2. 2.ShopMy

    45.8%

    held 2nd · 139K estimated branded searches · 0% vs prior month · 0 points

  3. 3.Sovrn Commerce

    0.39%

    held 3rd · 1.2K estimated branded searches · 0% vs prior month · 0 points

  4. 4.MagicLinks

    0.24%

    held 4th · 740 estimated branded searches · -28.2% vs prior month · -0.1 points

  5. 5.Levanta

    0.05%

    held 5th · 140 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among creator commerce platforms worldwide?

In August 2026, LTK was the most searched among creator commerce platforms worldwide, with an estimated 162K branded searches and 53.5% estimated Share of Search within this set. ShopMy is in 2nd place, 7.6 percentage points behind at 45.8% Share of Search.

Global creator commerce platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
LTK78.1% → 53.5%78.1%Oct 202553.4%Jul 20261st
ShopMy21.3% → 45.8%45.8%Aug 202621.3%Oct 20252nd
Sovrn Commerce0.31% → 0.39%0.42%Jan 20260.24%Nov 20253rd
MagicLinks0.29% → 0.24%0.38%Feb 20260.2%Jun 20264th
Levanta0.03% → 0.05%0.05%Jan 20260.02%Jun 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, LTK’s estimated Share of Search among creator commerce platforms worldwide decreased from 78.1% to 53.5%.
  • Across the 11 months ending August 2026, ShopMy’s estimated Share of Search among creator commerce platforms worldwide increased from 21.3% to 45.8%.
  • Across the 11 months ending August 2026, LTK’s estimated Share of Search among creator commerce platforms worldwide peaked at 78.1% in October 2025 and was lowest at 53.4% in July 2026.
  • Across the 11 months ending August 2026, Sovrn Commerce, MagicLinks and Levanta held steady: their estimated Share of Search among creator commerce platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for creator commerce platforms worldwide in August 2026?

  1. ShopMy’s estimated Share of Search among creator commerce platforms worldwide has gained ground for 3 months in a row, from 29.2% to 45.8% in August 2026.

  2. Estimated monthly branded searches for Levanta worldwide rose 55.6% over 11 measured months, from 90 to 140 in August 2026.

  3. Estimated monthly branded searches for Sovrn Commerce worldwide rose 10.2% over 11 measured months, from 1.1K to 1.2K in August 2026.

  4. Estimated monthly branded searches for LTK worldwide fell 41.4% over 11 measured months, from 276K to 162K in August 2026.

  5. Estimated monthly branded searches for MagicLinks worldwide fell 28.2% over 11 measured months, from 1K to 740 in August 2026.

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