Bottled water brands:Which brands are most popular in search?
Evian, Fiji Water and Voss share the highest estimated Share of Search among bottled water brands worldwide, at 32.3% in August 2026. These are worldwide searches for English-language branded terms.
- Evian32.3%
Fiji Water32.3%- Voss32.3%
Pump2.4%- H2O0.86%
Follow bottled water brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the bottled water brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Evian, Fiji Water, Voss, Pump. The figures are in the table below the chart.
View monthly share of search table
| Month | Evian | Fiji Water | Voss | Pump | H2O |
|---|---|---|---|---|---|
| Oct 2025 | 31.6% | 38.6% | 25.7% | 2.8% | 1.3% |
| Nov 2025 | 27.4% | 41.1% | 27.4% | 3% | 1.1% |
| Dec 2025 | 29.8% | 36.6% | 29.8% | 2.7% | 1.2% |
| Jan 2026 | 27.3% | 41% | 27.3% | 3% | 1.3% |
| Feb 2026 | 34% | 34% | 27.7% | 3% | 1.4% |
| Mar 2026 | 29.8% | 36.5% | 29.8% | 2.7% | 1.2% |
| Apr 2026 | 34.2% | 34.2% | 28% | 2.5% | 1.1% |
| May 2026 | 34.2% | 34.2% | 28% | 2.5% | 1.1% |
| Jun 2026 | 58.7% | 21.5% | 17.6% | 1.6% | 0.57% |
| Jul 2026 | 36.7% | 30.1% | 30.1% | 2.2% | 0.8% |
| Aug 2026 | 32.3% | 32.3% | 32.3% | 2.4% | 0.86% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.3% | 165K | -17.9% | -4.5 points | |
| 2, held 2nd | 32.3% | 165K | 0% | +2.1 points | |
| 3, held 3rd | 32.3% | 165K | 0% | +2.1 points | |
| 4, held 4th | 2.4% | 12.1K | 0% | +0.2 points | |
| 5, held 5th | 0.86% | 4.4K | 0% | +0.1 points |
1.Evian
32.3%
Held 1st. 165K estimated branded searches, -17.9% vs prior month. Share -4.5 points.
32.3%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +2.1 points.
3.Voss
32.3%
Held 3rd. 165K estimated branded searches, 0% vs prior month. Share +2.1 points.
4.
Pump2.4%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
5.H2O
0.86%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between leading brands
Which brand is most popular in search among bottled water brands worldwide?
5 brands
Evian, Fiji Water and Voss share the highest estimated Share of Search among bottled water brands worldwide, at 32.3% in August 2026.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Evian | 31.6% → 32.3% | 58.7%Jun 2026 | 27.3%Jan 2026 | 2nd → 1st |
| Fiji Water | 38.6% → 32.3% | 41.1%Nov 2025 | 21.5%Jun 2026 | 1st → 2nd |
| Voss | 25.7% → 32.3% | 32.3%Aug 2026 | 17.6%Jun 2026 | 3rd |
| Pump | 2.8% → 2.4% | 3%Feb 2026 | 1.6%Jun 2026 | 4th |
| H2O | 1.3% → 0.86% | 1.4%Feb 2026 | 0.57%Jun 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Evian’s estimated Share of Search among bottled water brands worldwide increased from 31.6% to 32.3%.
- Across the 11 months ending August 2026, Fiji Water’s estimated Share of Search among bottled water brands worldwide decreased from 38.6% to 32.3%.
- Across the 11 months ending August 2026, Voss’ estimated Share of Search among bottled water brands worldwide increased from 25.7% to 32.3%.
- Across the 11 months ending August 2026, Evian’s estimated Share of Search among bottled water brands worldwide peaked at 58.7% in June 2026 and was lowest at 27.3% in January 2026.
- Across the 11 months ending August 2026, Fiji Water’s estimated Share of Search among bottled water brands worldwide peaked at 41.1% in November 2025 and was lowest at 21.5% in June 2026.
- Across the 11 months ending August 2026, Voss’ estimated Share of Search among bottled water brands worldwide peaked at 32.3% in August 2026 and was lowest at 17.6% in June 2026.
- Across the 11 months ending August 2026, Pump’s estimated Share of Search among bottled water brands worldwide peaked at 3% in February 2026 and was lowest at 1.6% in June 2026.
- Across the 11 months ending August 2026, Evian rose from 2nd to 1st among bottled water brands worldwide.
- Across the 11 months ending August 2026, Fiji Water fell from 1st to 2nd among bottled water brands worldwide.
- Across the 11 months ending August 2026, Pump and H2O held steady: their estimated Share of Search among bottled water brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for bottled water brands worldwide in August 2026?
4 changes
In August 2026, Fiji Water gained estimated Share of Search among bottled water brands worldwide, from 30.1% to 32.3%.
In August 2026, Voss gained estimated Share of Search among bottled water brands worldwide, from 30.1% to 32.3%.
In August 2026, Evian lost estimated Share of Search among bottled water brands worldwide, from 36.7% to 32.3%.
Estimated monthly branded searches for H2O worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.