CeraVe vs Paula's Choice:Which is searched more?
In September 2026, CeraVe had more branded searches than Paula's Choice among acne treatments worldwide. CeraVe was estimated to have 1.7M branded searches compared to Paula's Choice’s 1.9K, and held a 33% Share of Search versus Paula's Choice’s 0.04%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, CeraVe or Paula's Choice?
Compare the acne treatments people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for CeraVe, Paula's Choice. The figures are in the table below the chart.
View monthly share of search table
| Month | La Roche-Posay | CeraVe | The Ordinary | Differin | Proactiv | Paula's Choice |
|---|---|---|---|---|---|---|
| Oct 2025 | 34.4% | 39% | 19.1% | 6.9% | 0.62% | 0.05% |
| Nov 2025 | 34.1% | 31.6% | 28.2% | 5.6% | 0.5% | 0.05% |
| Dec 2025 | 38% | 35.2% | 21% | 5.1% | 0.69% | 0.05% |
| Jan 2026 | 37% | 34.3% | 20.5% | 7.4% | 0.67% | 0.05% |
| Feb 2026 | 39.4% | 35.7% | 17.9% | 6.4% | 0.58% | 0.04% |
| Mar 2026 | 41.9% | 31.8% | 18.9% | 6.8% | 0.51% | 0.04% |
| Apr 2026 | 40.2% | 30.5% | 22.3% | 6.6% | 0.4% | 0.04% |
| May 2026 | 42% | 31.8% | 19% | 6.8% | 0.34% | 0.04% |
| Jun 2026 | 37.7% | 34.2% | 20.8% | 6.9% | 0.37% | 0.03% |
| Jul 2026 | 37.1% | 33.7% | 20.5% | 8.3% | 0.37% | 0.03% |
| Aug 2026 | 37.5% | 34.7% | 20.7% | 6.7% | 0.37% | 0.04% |
| Sep 2026 | 35.5% | 33% | 24% | 7.1% | 0.43% | 0.04% |
How has the CeraVe and Paula's Choice comparison changed over the last 12 months?
3 findings
- CeraVe was ahead of Paula's Choice in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CeraVe’s estimated Share of Search among acne treatments worldwide moved from 39% to 33%, and its estimated monthly branded searches moved from 2.1M to 1.7M.
- Across the 12 months ending September 2026, Paula's Choice’s estimated Share of Search among acne treatments worldwide moved from 0.05% to 0.04%, and its estimated monthly branded searches moved from 2.9K to 1.9K.
How did search popularity change for acne treatments worldwide in September 2026?
2 changes
In September 2026, CeraVe lost estimated Share of Search among acne treatments worldwide, from 34.7% to 33%.
Estimated monthly branded searches for Paula's Choice worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.
Other head-to-heads among acne treatments
- La Roche-Posay vs CeraVe: compare search popularity
La Roche-Posay vs The Ordinary: compare search popularity
La Roche-Posay vs Differin: compare search popularity- CeraVe vs The Ordinary: compare search popularity
- CeraVe vs Differin: compare search popularity
- The Ordinary vs Differin: compare search popularity
How each brand is measured
Brandwave collects information about searches that people make online using CeraVe’s and Paula's Choice’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
CeraVe
2 branded search terms
- cerave
- cerave cleanser
Paula's Choice
1 branded search term
- paula s choice
Put your own brand in this comparison
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