Brandwave

How popular isZen Habitats?

In September 2026, people searched for Zen Habitats by name about 5,400 times worldwide, about the same as the previous year. These searches made up 9.1% of all global reptile supply brand searches, placing Zen Habitats fourth out of five brands. When we asked both ChatGPT and Google AI Overviews about reptile supply brands, Zen Habitats appeared in three of the four answers and was the fourth most recommended of the five.

Search and AI answers in September 2026

Zen Habitats is the fourth most searched of 5 competitors and the fourth most recommended in AI answers.

  1. Exo TerraShare of searches 45.9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  2. Zoo MedShare of searches 30.6%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  3. RepashyShare of searches 11.2%Mentioned in 1 of 4 AI answersPlace in AI recommendations 5th
  4. Zen HabitatsShare of searches 9.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
  5. Arcadia ReptileShare of searches 3.2%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
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Top reptile supply brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Zen Habitats was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Zen Habitats is the fourth most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zoo Med1st
  2. Exo Terra2nd
  3. Arcadia Reptile3rd
  4. Zen Habitats4th
  5. Repashy5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Exo Terra4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Zoo Med4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Zen Habitats3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Arcadia Reptile3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Repashy1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about reptile supply brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which reptile supply brands compete with Zen Habitats?

Zen Habitats against reptile supply brands worldwide, by month

Share of searches by month for Exo Terra, Zoo Med, Repashy, Zen Habitats, Arcadia Reptile. The figures are in the table below the chart.

View monthly share of searches table
MonthExo TerraZoo MedRepashyZen HabitatsArcadia Reptile
Oct 202543.2%35.4%8.6%8.6%4.2%
Nov 202545.5%30.4%9.1%11.1%3.9%
Dec 202546.5%31%9.3%9.3%4%
Jan 202641.5%34%10.1%10.1%4.3%
Feb 202645.5%30.4%11.1%9.1%3.9%
Mar 202644.3%29.6%10.8%10.8%4.5%
Apr 202646.5%31%9.3%9.3%4%
May 202646.6%31.1%9.3%9.3%3.8%
Jun 202642%34.2%10.2%10.2%3.4%
Jul 202642.8%34.9%10.4%8.5%3.4%
Aug 202645.6%30.5%11.1%9.1%3.7%
Sep 202645.9%30.6%11.2%9.1%3.2%

  1. 1.Exo Terra

    45.9%

    Held 1st. 27.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. 2.Zoo Med

    30.6%

    Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Repashy

    11.2%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Zen Habitats

    9.1%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Arcadia Reptile

    3.2%

    Held 5th. 1.9K estimated branded searches, -13.7% vs prior month. Share -0.5 points.

Compare popularity between Zen Habitats and its closest rivals

Every comparison with Zen Habitats

7 comparisons

How has branded search demand for Zen Habitats changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Zen Habitats worldwide held steady at 5.4K.
  • Across the 12 months ending September 2026, Zen Habitats’ share of searches among reptile supply brands worldwide increased from 8.6% to 9.1%.
  • Across the 12 months ending September 2026, Zen Habitats’ share of searches among reptile supply brands worldwide peaked at 11.1% in November 2025 and was lowest at 8.5% in July 2026.

How did search popularity change for reptile supply brands worldwide in September 2026?

4 changes

  1. Exo Terra’s share of searches among reptile supply brands worldwide has gained ground for 3 months in a row, from 42% to 45.9% in September 2026.

  2. Repashy’s share of searches among reptile supply brands worldwide has gained ground for 3 months in a row, from 10.2% to 11.2% in September 2026.

  3. Estimated monthly branded searches for Arcadia Reptile worldwide fell 27.9% over 12 measured months, from 2.6K to 1.9K in September 2026.

  4. Estimated monthly branded searches for Zoo Med worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

How are Zen Habitats’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Zen Habitats’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • zen habitats

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How the Brand Demand Index is measured

Where does Zen Habitats compete?

Zen Habitats is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Reptile terrariums4th of 68.2%Show ranking
Reptile supply brands4th of 59.1%Shown above
Creator with pink hair and a pink jacket

Is Zen Habitats your brand?

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