Thrive vs Zen Habitats:Which is more popular by branded search?
In August 2026, Zen Habitats had more branded searches than Thrive among reptile terrariums worldwide. Zen Habitats was estimated to have 5.4K branded searches compared to Thrive’s 1.6K, and held a 7.1% Share of Search versus Thrive’s 2.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Thrive or Zen Habitats?
Compare the reptile terrariums people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Zen Habitats, Thrive. The figures are in the table below the chart.
View monthly share of search table
| Month | Exo Terra | Repti Zoo | Zoo Med | Zen Habitats | Thrive | Carolina Custom |
|---|---|---|---|---|---|---|
| Oct 2025 | 35.5% | 23.7% | 29.1% | 7.1% | 2.5% | 2.1% |
| Nov 2025 | 39% | 21.3% | 26% | 9.5% | 2.3% | 1.9% |
| Dec 2025 | 39.7% | 21.7% | 26.5% | 7.9% | 2.3% | 1.9% |
| Jan 2026 | 35.1% | 23.4% | 28.8% | 8.5% | 2.5% | 1.7% |
| Feb 2026 | 33.6% | 33.6% | 22.5% | 6.7% | 2% | 1.6% |
| Mar 2026 | 35% | 28.6% | 23.4% | 8.5% | 2.5% | 2.1% |
| Apr 2026 | 37.8% | 25.3% | 25.3% | 7.5% | 2.2% | 1.8% |
| May 2026 | 37.8% | 25.3% | 25.3% | 7.5% | 2.2% | 1.8% |
| Jun 2026 | 33.1% | 27% | 27% | 8.1% | 2.8% | 1.9% |
| Jul 2026 | 31.9% | 31.9% | 26% | 6.3% | 2.3% | 1.4% |
| Aug 2026 | 35.8% | 29.3% | 23.9% | 7.1% | 2.1% | 1.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the Thrive and Zen Habitats comparison changed over the last 12 months?
3 findings
- Zen Habitats was ahead of Thrive in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Thrive’s estimated Share of Search among reptile terrariums worldwide moved from 2.5% to 2.1%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
- Across the 11 months ending August 2026, Zen Habitats’ estimated Share of Search among reptile terrariums worldwide held steady at 7.1%, and its estimated monthly branded searches held steady at 5.4K.
How did search popularity change for reptile terrariums worldwide in August 2026?
2 changes
In August 2026, Zen Habitats gained estimated Share of Search among reptile terrariums worldwide, from 6.3% to 7.1%.
Estimated monthly branded searches for Thrive worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Thrive’s and Zen Habitats’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Thrive
1 branded search term
- thrive pet
Zen Habitats
1 branded search term
- zen habitats
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.