Brandwave

How popular isExo Terra in search?

In September 2026, there were an estimated 27.1K branded searches for Exo Terra worldwide which held steady over the last 12 months. Exo Terra holds 52.3% estimated Share of Search among reptile supply brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Exo Terra52.3%
  2. Zoo Med34.9%
  3. Repashy12.7%
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Which reptile supply brands compete with Exo Terra?

Exo Terra against reptile supply brands worldwide, by month

Share of Search by month for Exo Terra, Zoo Med, Repashy. The figures are in the table below the chart.

View monthly share of search table
MonthExo TerraZoo MedRepashy
Oct 202549.5%40.6%9.9%
Nov 202553.6%35.8%10.7%
Dec 202553.6%35.8%10.7%
Jan 202648.5%39.7%11.8%
Feb 202652.3%34.9%12.7%
Mar 202652.3%34.9%12.7%
Apr 202653.6%35.8%10.7%
May 202653.6%35.8%10.7%
Jun 202648.6%39.6%11.8%
Jul 202648.6%39.6%11.8%
Aug 202652.3%34.9%12.7%
Sep 202652.3%34.9%12.7%

  1. 1.Exo Terra

    52.3%

    Held 1st. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Zoo Med

    34.9%

    Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Repashy

    12.7%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Exo Terra and its closest rivals

Every comparison with Exo Terra

How has branded search demand for Exo Terra changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Exo Terra worldwide held steady at 27.1K.
  • Across the 12 months ending September 2026, Exo Terra’s estimated Share of Search among reptile supply brands worldwide increased from 49.5% to 52.3%.
  • Across the 12 months ending September 2026, Exo Terra’s estimated Share of Search among reptile supply brands worldwide peaked at 53.6% in November 2025 and was lowest at 48.5% in January 2026.

How did search popularity change for reptile supply brands worldwide in September 2026?

  1. Estimated monthly branded searches for Repashy worldwide rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.

  2. Estimated monthly branded searches for Zoo Med worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

Where does Exo Terra compete?

Exo Terra is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Reptile heating2nd of 69%Show ranking
Reptile terrariums1st of 641.3%Show ranking
Reptile supply brands1st of 352.3%Shown above

How is Exo Terra measured?

Brandwave collects information about searches that people make online using Exo Terra’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • exo terra

Do you work for Exo Terra? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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