Exo Terra vs Repti Zoo:Which is more popular by branded search?
In August 2026, Exo Terra had more branded searches than Repti Zoo among reptile terrariums worldwide. Exo Terra was estimated to have 27.1K branded searches compared to Repti Zoo’s 22.2K, and held a 35.8% Share of Search versus Repti Zoo’s 29.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Exo Terra or Repti Zoo?
Compare the reptile terrariums people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Exo Terra, Repti Zoo. The figures are in the table below the chart.
View monthly share of search table
| Month | Exo Terra | Repti Zoo | Zoo Med | Zen Habitats | Thrive | Carolina Custom |
|---|---|---|---|---|---|---|
| Oct 2025 | 35.5% | 23.7% | 29.1% | 7.1% | 2.5% | 2.1% |
| Nov 2025 | 39% | 21.3% | 26% | 9.5% | 2.3% | 1.9% |
| Dec 2025 | 39.7% | 21.7% | 26.5% | 7.9% | 2.3% | 1.9% |
| Jan 2026 | 35.1% | 23.4% | 28.8% | 8.5% | 2.5% | 1.7% |
| Feb 2026 | 33.6% | 33.6% | 22.5% | 6.7% | 2% | 1.6% |
| Mar 2026 | 35% | 28.6% | 23.4% | 8.5% | 2.5% | 2.1% |
| Apr 2026 | 37.8% | 25.3% | 25.3% | 7.5% | 2.2% | 1.8% |
| May 2026 | 37.8% | 25.3% | 25.3% | 7.5% | 2.2% | 1.8% |
| Jun 2026 | 33.1% | 27% | 27% | 8.1% | 2.8% | 1.9% |
| Jul 2026 | 31.9% | 31.9% | 26% | 6.3% | 2.3% | 1.4% |
| Aug 2026 | 35.8% | 29.3% | 23.9% | 7.1% | 2.1% | 1.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the Exo Terra and Repti Zoo comparison changed over the last 12 months?
3 findings
- Exo Terra was ahead of Repti Zoo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Exo Terra’s estimated Share of Search among reptile terrariums worldwide moved from 35.5% to 35.8%, and its estimated monthly branded searches held steady at 27.1K.
- Across the 11 months ending August 2026, Repti Zoo’s estimated Share of Search among reptile terrariums worldwide moved from 23.7% to 29.3%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
How did search popularity change for reptile terrariums worldwide in August 2026?
2 changes
In August 2026, Exo Terra gained estimated Share of Search among reptile terrariums worldwide, from 31.9% to 35.8%.

In August 2026, Repti Zoo lost estimated Share of Search among reptile terrariums worldwide, from 31.9% to 29.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Exo Terra’s and Repti Zoo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.