Brandwave

How popular isExo Terra in search?

In August 2026, there were an estimated 27.1K branded searches for Exo Terra worldwide which held steady over the last 11 months. Exo Terra holds 3% estimated Share of Search among reptile heating worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Arcadia60.9%
  2. Komodo33.3%
  3. Exo Terra3%
  4. Zoo Med2%
  5. Repashy0.73%
  6. Habistat0.08%
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Where does Exo Terra compete?

Exo Terra is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Reptile heating3rd of 63%Shown below
Reptile terrariums1st of 635.8%Show ranking

Which reptile heating compete with Exo Terra?

Exo Terra against reptile heating worldwide, by month

Share of Search by month for Arcadia, Komodo, Exo Terra, Zoo Med. The figures are in the table below the chart.

View monthly share of search table
MonthArcadiaKomodoExo TerraZoo MedRepashyHabistat
Oct 202555.8%37.3%3.4%2.8%0.67%0.09%
Nov 202560.2%32.9%3.6%2.4%0.72%0.1%
Dec 202564.1%28.6%3.9%2.6%0.77%0.08%
Jan 202659.8%32.7%3.6%3%0.88%0.08%
Feb 202664%28.6%3.9%2.6%0.94%0.07%
Mar 202660.1%32.9%3.6%2.4%0.88%0.06%
Apr 202660.2%32.9%3.6%2.4%0.72%0.06%
May 202661%33.4%3%2%0.6%0.07%
Jun 202660.6%33.1%3%2.4%0.73%0.08%
Jul 202660.6%33.1%3%2.4%0.73%0.06%
Aug 202660.9%33.3%3%2%0.73%0.08%
Sep 2026——————

  1. 1.Arcadia

    60.9%

    Held 1st. 550K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  2. 2.Komodo

    33.3%

    Held 2nd. 301K estimated branded searches, +22.4% vs prior month. Share +0.2 points.

  3. 3.Exo Terra

    3%

    Held 3rd. 27.1K estimated branded searches, +22.1% vs prior month. Share 0 points.

  4. 4.Zoo Med

    2%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. 5.Repashy

    0.73%

    Held 5th. 6.6K estimated branded searches, +22.2% vs prior month. Share 0 points.

  6. 6.Habistat

    0.08%

    Held 6th. 720 estimated branded searches, +50% vs prior month. Share 0 points.

Compare search popularity between Exo Terra and its closest rivals

Every comparison with Exo Terra

How has branded search demand for Exo Terra changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Exo Terra worldwide held steady at 27.1K.
  • Across the 11 months ending August 2026, Exo Terra’s estimated Share of Search among reptile heating worldwide held steady, from 3.4% to 3%.

How did search popularity change for reptile heating worldwide in August 2026?

  1. Estimated monthly branded searches for Arcadia worldwide rose 22.2% over 11 measured months, from 450K to 550K in August 2026.

  2. Estimated monthly branded searches for Repashy worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.

  3. Estimated monthly branded searches for Zoo Med worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How is Exo Terra measured?

Brandwave collects information about searches that people make online using Exo Terra’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • exo terra

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How the Brand Demand Index is measured

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