Brandwave

How popular isWORX in search?

In August 2026, there were an estimated 145K branded searches for WORX worldwide which is up 34.1% over the last 11 months. WORX holds 4.2% estimated Share of Search among leaf blowers worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Husqvarna32.6%
  2. Makita23.7%
  3. Stihl23.7%
  4. Ryobi15.8%
  5. WORX4.2%
  6. EGO Power+—
WORX website (opens in a new tab)

Follow WORX and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which leaf blowers compete with WORX?

WORX against leaf blowers worldwide, by month

Share of Search by month for Husqvarna, Makita, Stihl, Ryobi, WORX. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaMakitaStihlRyobiWORXEGO Power+
Oct 202532.8%30.4%20.5%13.7%2.7%—
Nov 202527.3%31.3%21.1%17.3%2.9%—
Dec 202526.2%30.2%24.8%16.6%2.3%—
Jan 202631.7%24.7%24.7%16.5%2.3%—
Feb 202632.6%25.5%25.5%13.9%2.5%—
Mar 202632.6%23.5%23.5%15.8%4.5%—
Apr 202638.8%18.2%22.1%14.9%6.2%—
May 202639.1%18%21.9%14.7%6.2%—
Jun 202634.5%19.9%24.1%16.2%5.3%—
Jul 202634.3%20.1%24.5%16.4%4.7%—
Aug 202632.6%23.7%23.7%15.8%4.2%—
Sep 2026——————

  1. 1.Husqvarna

    32.6%

    Held 1st. 1.1M estimated branded searches, -1.4% vs prior month. Share -1.7 points.

  2. 2.Makita

    23.7%

    Moved from 3rd to 2nd. 823K estimated branded searches, +22.3% vs prior month. Share +3.6 points.

  3. 3.Stihl

    23.7%

    Moved from 2nd to 3rd. 823K estimated branded searches, 0% vs prior month. Share -0.9 points.

  4. 4.Ryobi

    15.8%

    Held 4th. 550K estimated branded searches, 0% vs prior month. Share -0.6 points.

  5. 5.WORX

    4.2%

    Held 5th. 145K estimated branded searches, -7.7% vs prior month. Share -0.5 points.

  6. —.EGO Power+

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between WORX and its closest rivals

How has branded search demand for WORX changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for WORX worldwide rose from 108K to 145K.
  • Across the 11 months ending August 2026, WORX’s estimated Share of Search among leaf blowers worldwide increased from 2.7% to 4.2%.
  • Across the 11 months ending August 2026, WORX’s estimated Share of Search among leaf blowers worldwide peaked at 6.2% in May 2026 and was lowest at 2.3% in December 2025.

How did search popularity change for leaf blowers worldwide in August 2026?

  1. In August 2026, Makita overtook Stihl to rank 2nd among leaf blowers worldwide, at 23.7%.

  2. In August 2026, Husqvarna lost estimated Share of Search among leaf blowers worldwide, from 34.3% to 32.6%.

  3. In August 2026, Stihl lost estimated Share of Search among leaf blowers worldwide, from 24.5% to 23.7%.

  4. In August 2026, Ryobi lost estimated Share of Search among leaf blowers worldwide, from 16.4% to 15.8%.

  5. In August 2026, WORX lost estimated Share of Search among leaf blowers worldwide, from 4.7% to 4.2%.

Where does WORX compete?

WORX is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Leaf blowers5th of 64.2%Shown above
Garden shredders5th of 65.6%Show ranking
Robot mowers5th of 66.1%Show ranking
Robot lawn mower brands3rd of 59.2%Show ranking
Wheelbarrow brands2nd of 640.9%Show ranking
Workbench brands1st of 542.3%Show ranking

How is WORX measured?

Brandwave collects information about searches that people make online using WORX’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • landroid
  • lawn mower worx
  • robot mower worx
  • robotic lawn mower worx
  • worx
  • worx com
  • worx landroid
  • worx landroid vision
  • worx robot lawn mower

Do you work for WORX? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is WORX your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free