Brandwave

How popular isVisa Stablecoin Platform in search?

In September 2026, people searched for Visa Stablecoin Platform by name about 480 times worldwide, a 4700% increase from the previous year. These searches made up 0.04% of all global stablecoin platform searches, placing Visa Stablecoin Platform fifth out of seven platforms. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Coinbase91.6%
  2. Paxos6.8%
  3. Ethena1.4%
  4. MakerDAO0.18%
  5. Visa Stablecoin Platform0.04%
  6. Circle<0.01%
  7. Tether—

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Which stablecoin platforms compete with Visa Stablecoin Platform?

Visa Stablecoin Platform against stablecoin platforms worldwide, by month

Share of searches by month for Coinbase, Paxos, Visa Stablecoin Platform. The figures are in the table below the chart.

View monthly share of searches table
MonthCoinbasePaxosEthenaMakerDAOVisa Stablecoin PlatformCircleTether
Oct 202596.5%2.1%1.2%0.23%<0.01%<0.01%—
Nov 202596.4%2.1%1.2%0.28%<0.01%<0.01%—
Dec 202596.1%2.6%0.95%0.35%<0.01%<0.01%—
Jan 202692.9%5.6%1.1%0.33%<0.01%0%—
Feb 202695.2%3.8%0.77%0.23%<0.01%<0.01%—
Mar 202694.3%4.7%0.76%0.28%<0.01%<0.01%—
Apr 202693.1%5.7%0.92%0.27%<0.01%<0.01%—
May 202690.7%8.2%0.9%0.18%<0.01%<0.01%—
Jun 202688.9%9.8%1.1%0.14%<0.01%<0.01%—
Jul 202686.9%11.7%1.1%0.14%0.17%<0.01%—
Aug 202688.9%9.8%1.1%0.12%0.05%<0.01%—
Sep 202691.6%6.8%1.4%0.18%0.04%<0.01%—
  1. 1.Coinbase

    91.6%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share +2.7 points.

  2. 2.Paxos

    6.8%

    Held 2nd. 90.5K estimated branded searches, -33% vs prior month. Share -3 points.

  3. 3.Ethena

    1.4%

    Held 3rd. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.3 points.

  4. 4.MakerDAO

    0.18%

    Held 4th. 2.4K estimated branded searches, +50% vs prior month. Share +0.1 points.

  5. Held 5th. 480 estimated branded searches, -33.3% vs prior month. Share 0 points.

  6. 6.Circle

    <0.01%

    Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

  7. —.Tether

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Visa Stablecoin Platform and its closest rivals

Every comparison with Visa Stablecoin Platform

4 comparisons

How has branded search demand for Visa Stablecoin Platform changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Visa Stablecoin Platform worldwide rose from 10 to 480.
  • Across the 12 months ending September 2026, Visa Stablecoin Platform rose from 6th to 5th among stablecoin platforms worldwide.

How did search popularity change for stablecoin platforms worldwide in September 2026?

5 changes
  1. In September 2026, Coinbase gained share of searches among stablecoin platforms worldwide, from 88.9% to 91.6%.

  2. In September 2026, Paxos lost share of searches among stablecoin platforms worldwide, from 9.8% to 6.8%.

  3. Estimated monthly branded searches for Visa Stablecoin Platform worldwide rose 4700% over 12 measured months, from 10 to 480 in September 2026.

  4. Estimated monthly branded searches for MakerDAO worldwide fell 63.6% over 12 measured months, from 6.6K to 2.4K in September 2026.

  5. Estimated monthly branded searches for Ethena worldwide fell 45.3% over 12 measured months, from 33.1K to 18.1K in September 2026.

How are Visa Stablecoin Platform’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Visa Stablecoin Platform’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • visa stablecoin platform

How the Brand Demand Index is measured

Who owns Visa Stablecoin Platform?

Visa Stablecoin Platform is owned by Visa. Brandwave also tracks Verifi, owned by the same company, worldwide.

Do you work for Visa Stablecoin Platform? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Visa Stablecoin Platform your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.