Brandwave

How popular isVEED in search?

In August 2026, there were an estimated 451K branded searches for VEED worldwide which is down 31.8% over the last 11 months. VEED holds 26.8% estimated Share of Search among caption and subtitle tools worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. VEED26.8%
  2. Otter24.4%
  3. Rev24.3%
  4. Descript20.8%
  5. Happy Scribe3.7%
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Which caption and subtitle tools compete with VEED?

VEED against caption and subtitle tools worldwide, by month

Share of Search by month for VEED, Otter, Rev, Descript, Happy Scribe. The figures are in the table below the chart.

View monthly share of search table
MonthVEEDOtterRevDescriptHappy Scribe
Oct 202530.1%27.1%18.8%17.7%6.3%
Nov 202532.1%23.7%19.8%18.8%5.5%
Dec 202534.6%23%18.9%18.3%5.2%
Jan 202628.5%26.2%21.1%19.5%4.7%
Feb 202626.7%27.3%21%20.2%4.8%
Mar 202628%30.2%18.8%17.9%5.2%
Apr 202628.1%30.1%18.9%17.7%5.2%
May 202626.3%30.1%21.5%17.2%4.9%
Jun 202625.9%27.1%23.2%19.5%4.3%
Jul 202626.4%25.1%23.5%21.3%3.7%
Aug 202626.8%24.4%24.3%20.8%3.7%
Sep 2026—————
  1. 1.VEED

    26.8%

    Held 1st. 451K estimated branded searches, -0.75% vs prior month. Share +0.3 points.

  2. 2.Otter

    24.4%

    Held 2nd. 411K estimated branded searches, -4.7% vs prior month. Share -0.7 points.

  3. 3.Rev

    24.3%

    Held 3rd. 410K estimated branded searches, +1.5% vs prior month. Share +0.8 points.

  4. 4.Descript

    20.8%

    Held 4th. 350K estimated branded searches, -4.5% vs prior month. Share -0.5 points.

  5. Held 5th. 62.5K estimated branded searches, -1% vs prior month. Share 0 points.

Compare search popularity between VEED and its closest rivals

How has branded search demand for VEED changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for VEED worldwide fell from 661K to 451K.
  • Across the 11 months ending August 2026, VEED’s estimated Share of Search among caption and subtitle tools worldwide decreased from 30.1% to 26.8%.
  • Across the 11 months ending August 2026, VEED’s estimated Share of Search among caption and subtitle tools worldwide peaked at 34.6% in December 2025 and was lowest at 25.9% in June 2026.

How did search popularity change for caption and subtitle tools worldwide in August 2026?

  1. In August 2026, Rev gained estimated Share of Search among caption and subtitle tools worldwide, from 23.5% to 24.3%.

  2. In August 2026, Otter lost estimated Share of Search among caption and subtitle tools worldwide, from 25.1% to 24.4%.

  3. In August 2026, Descript lost estimated Share of Search among caption and subtitle tools worldwide, from 21.3% to 20.8%.

  4. Estimated monthly branded searches for Happy Scribe worldwide fell 54.8% over 11 measured months, from 138K to 62.5K in August 2026.

  5. Estimated monthly branded searches for VEED worldwide fell 31.8% over 11 measured months, from 661K to 451K in August 2026.

Where does VEED compete?

VEED is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI video editing tools4th of 62.3%Show ranking
Online video editing platforms3rd of 52.4%Show ranking
Clip editing tools3rd of 52.4%Show ranking
Caption and subtitle tools1st of 526.8%Shown above

How is VEED measured?

Brandwave collects information about searches that people make online using VEED’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • veed
  • veed ai
  • veed io
  • veed video editor

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How the Brand Demand Index is measured

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Is VEED your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.