Brandwave

How popular isUltrathon in search?

In August 2026, there were an estimated 880 branded searches for Ultrathon worldwide which is up 22.2% over the last 11 months. Ultrathon holds 1% estimated Share of Search among insect repellents worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Repel70.8%
  2. Jungle Formula17.3%
  3. Sawyer6.3%
  4. Off!3.4%
  5. Ben's1.2%
  6. Ultrathon1%
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Which insect repellents compete with Ultrathon?

Ultrathon against insect repellents worldwide, by month

Share of Search by month for Repel, Jungle Formula, Sawyer, Off!, Ultrathon. The figures are in the table below the chart.

View monthly share of search table
MonthRepelJungle FormulaSawyerOff!Ben'sUltrathon
Oct 202584.2%7.5%4.1%2.7%0.67%0.82%
Nov 202587.6%5.2%4.3%1.9%0.46%0.57%
Dec 202587%5.2%4.2%2.3%0.46%0.85%
Jan 202690.3%4.4%3%1.3%0.48%0.48%
Feb 202685.2%7.6%4.1%1.8%0.55%0.68%
Mar 202685.1%6.2%5.1%1.8%1.1%0.68%
Apr 202680.2%8.8%5.8%2.5%1.7%0.95%
May 202676.2%12.5%5.5%3%1.6%1.1%
Jun 202668.1%20.4%5%3.3%1.8%1.5%
Jul 202667.6%20.2%4.9%4%1.8%1.5%
Aug 202670.8%17.3%6.3%3.4%1.2%1%
Sep 2026——————

  1. 1.Repel

    70.8%

    Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share +3.2 points.

  2. 2.Jungle Formula

    17.3%

    Held 2nd. 14.8K estimated branded searches, -18.2% vs prior month. Share -2.9 points.

  3. 3.Sawyer

    6.3%

    Held 3rd. 5.4K estimated branded searches, +22.7% vs prior month. Share +1.4 points.

  4. 4.Off!

    3.4%

    Held 4th. 2.9K estimated branded searches, -19.4% vs prior month. Share -0.6 points.

  5. 5.Ben's

    1.2%

    Held 5th. 1K estimated branded searches, -37.5% vs prior month. Share -0.6 points.

  6. 6.Ultrathon

    1%

    Held 6th. 880 estimated branded searches, -32.3% vs prior month. Share -0.4 points.

Compare search popularity between Ultrathon and its closest rivals

How has branded search demand for Ultrathon changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ultrathon worldwide rose from 720 to 880.
  • Across the 11 months ending August 2026, Ultrathon fell from 5th to 6th among insect repellents worldwide.

How did search popularity change for insect repellents worldwide in August 2026?

  1. In August 2026, Repel gained estimated Share of Search among insect repellents worldwide, from 67.6% to 70.8%.

  2. In August 2026, Sawyer gained estimated Share of Search among insect repellents worldwide, from 4.9% to 6.3%.

  3. In August 2026, Jungle Formula lost estimated Share of Search among insect repellents worldwide, from 20.2% to 17.3%.

  4. In August 2026, Off! lost estimated Share of Search among insect repellents worldwide, from 4% to 3.4%.

  5. In August 2026, Ben's lost estimated Share of Search among insect repellents worldwide, from 1.8% to 1.2%.

  6. Estimated monthly branded searches for Ultrathon worldwide rose 22.2% over 11 measured months, from 720 to 880 in August 2026.

How is Ultrathon measured?

Brandwave collects information about searches that people make online using Ultrathon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ultrathon repellent

Do you work for Ultrathon? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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