How popular isJungle Formula in search?
In August 2026, there were an estimated 14.8K branded searches for Jungle Formula worldwide which is up 124.2% over the last 11 months. Jungle Formula holds 17.3% estimated Share of Search among insect repellents worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which insect repellents compete with Jungle Formula?
Share of Search by month for Repel, Jungle Formula, Sawyer, Off!. The figures are in the table below the chart.
View monthly share of search table
| Month | Repel | Jungle Formula | Sawyer | Off! | Ben's | Ultrathon |
|---|---|---|---|---|---|---|
| Oct 2025 | 84.2% | 7.5% | 4.1% | 2.7% | 0.67% | 0.82% |
| Nov 2025 | 87.6% | 5.2% | 4.3% | 1.9% | 0.46% | 0.57% |
| Dec 2025 | 87% | 5.2% | 4.2% | 2.3% | 0.46% | 0.85% |
| Jan 2026 | 90.3% | 4.4% | 3% | 1.3% | 0.48% | 0.48% |
| Feb 2026 | 85.2% | 7.6% | 4.1% | 1.8% | 0.55% | 0.68% |
| Mar 2026 | 85.1% | 6.2% | 5.1% | 1.8% | 1.1% | 0.68% |
| Apr 2026 | 80.2% | 8.8% | 5.8% | 2.5% | 1.7% | 0.95% |
| May 2026 | 76.2% | 12.5% | 5.5% | 3% | 1.6% | 1.1% |
| Jun 2026 | 68.1% | 20.4% | 5% | 3.3% | 1.8% | 1.5% |
| Jul 2026 | 67.6% | 20.2% | 4.9% | 4% | 1.8% | 1.5% |
| Aug 2026 | 70.8% | 17.3% | 6.3% | 3.4% | 1.2% | 1% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.8% | 60.5K | 0% | +3.2 points | |
| 2, held 2nd | 17.3% | 14.8K | -18.2% | -2.9 points | |
| 3, held 3rd | 6.3% | 5.4K | +22.7% | +1.4 points | |
| 4, held 4th | 3.4% | 2.9K | -19.4% | -0.6 points | |
| 5, held 5th | 1.2% | 1K | -37.5% | -0.6 points | |
| 6, held 6th | 1% | 880 | -32.3% | -0.4 points |
1.Repel
70.8%
Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share +3.2 points.
17.3%
Held 2nd. 14.8K estimated branded searches, -18.2% vs prior month. Share -2.9 points.
3.
Sawyer6.3%
Held 3rd. 5.4K estimated branded searches, +22.7% vs prior month. Share +1.4 points.
4.
Off!3.4%
Held 4th. 2.9K estimated branded searches, -19.4% vs prior month. Share -0.6 points.
5.Ben's
1.2%
Held 5th. 1K estimated branded searches, -37.5% vs prior month. Share -0.6 points.
1%
Held 6th. 880 estimated branded searches, -32.3% vs prior month. Share -0.4 points.
Compare search popularity between Jungle Formula and its closest rivals
How has branded search demand for Jungle Formula changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Jungle Formula worldwide rose from 6.6K to 14.8K.
- Across the 11 months ending August 2026, Jungle Formula’s estimated Share of Search among insect repellents worldwide increased from 7.5% to 17.3%.
- Across the 11 months ending August 2026, Jungle Formula’s estimated Share of Search among insect repellents worldwide peaked at 20.4% in June 2026 and was lowest at 4.4% in January 2026.
How did search popularity change for insect repellents worldwide in August 2026?
6 changes
In August 2026, Repel gained estimated Share of Search among insect repellents worldwide, from 67.6% to 70.8%.
In August 2026, Sawyer gained estimated Share of Search among insect repellents worldwide, from 4.9% to 6.3%.
In August 2026, Jungle Formula lost estimated Share of Search among insect repellents worldwide, from 20.2% to 17.3%.
In August 2026, Off! lost estimated Share of Search among insect repellents worldwide, from 4% to 3.4%.
In August 2026, Ben's lost estimated Share of Search among insect repellents worldwide, from 1.8% to 1.2%.
Estimated monthly branded searches for Ultrathon worldwide rose 22.2% over 11 measured months, from 720 to 880 in August 2026.
How is Jungle Formula measured?
Brandwave collects information about searches that people make online using Jungle Formula’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- jungle formula
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