Brandwave

How popular isTroy-Bilt?

In September 2026, people searched for Troy-Bilt by name about 54,800 times worldwide, a 26.2% increase from the previous year. These searches made up 5.2% of all global push mower brand searches, placing Troy-Bilt fifth out of seven brands. When we asked both ChatGPT and Google AI Overviews about push mower brands, Troy-Bilt appeared in two of the five answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

Troy-Bilt is the fifth most searched of 7 competitors and the fourth most recommended in AI answers.

  1. ToroShare of searches 67.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. Honda Power EquipmentShare of searches 14%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
  3. John DeereShare of searches 5.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. HusqvarnaShare of searches 5.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Troy-BiltShare of searches 5.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th

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Top push mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Troy-Bilt was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Troy-Bilt is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Greenworks1st
  2. Toro2nd
  3. Honda Power Equipment3rd
  4. Troy-Bilt4th
  5. John Deere–
  6. Husqvarna–
  7. Milwaukee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Greenworks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Toro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Troy-Bilt2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda Power Equipment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about push mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which push mower brands compete with Troy-Bilt?

Troy-Bilt against push mower brands worldwide, by month

Share of searches by month for Toro, Honda Power Equipment, John Deere, Husqvarna, Troy-Bilt. The figures are in the table below the chart.

View monthly share of searches table
MonthToroHonda Power EquipmentJohn DeereHusqvarnaTroy-BiltMilwaukeeGreenworks
Oct 202565%13.9%9.7%6.1%3.5%1.1%0.76%
Nov 202567.7%15.1%7.5%4.2%3.7%1.2%0.66%
Dec 202568.3%14.9%7.4%4.4%2.9%1.5%0.66%
Jan 202667.7%14.8%7.5%5%3.2%1.2%0.65%
Feb 202665.9%17.4%7.2%4%3.5%1.4%0.52%
Mar 202668.9%14.6%6.1%4.4%4.4%1.2%0.55%
Apr 202671%11.8%5.9%4.3%5%1.5%0.54%
May 202671%11.6%6%4.9%4.4%1.5%0.65%
Jun 202666.9%13.3%7.1%4.9%5.4%1.6%0.74%
Jul 202668.8%11.8%5.9%4.4%7.1%1.5%0.63%
Aug 202670.5%12.1%5.1%4.5%5.4%1.5%0.83%
Sep 202667.8%14%5.7%5.2%5.2%1.4%0.66%
  1. 1.Toro

    67.8%

    Held 1st. 76.4K estimated branded searches, -32.3% vs prior month. Share -2.7 points.

  2. Held 2nd. 15.8K estimated branded searches, -18.6% vs prior month. Share +1.9 points.

  3. Moved from 4th to 3rd. 6.4K estimated branded searches, -22% vs prior month. Share +0.6 points.

  4. 4.Husqvarna

    5.2%

    Moved from 5th to 4th. 5.9K estimated branded searches, -18.2% vs prior month. Share +0.7 points.

  5. 5.Troy-Bilt

    5.2%

    Moved from 3rd to 5th. 5.9K estimated branded searches, -32.3% vs prior month. Share -0.2 points.

  6. 6.Milwaukee

    1.4%

    Held 6th. 1.6K estimated branded searches, -33.1% vs prior month. Share -0.1 points.

  7. 7.Greenworks

    0.66%

    Held 7th. 740 estimated branded searches, -44.4% vs prior month. Share -0.2 points.

Troy-Bilt, Honda Power Equipment and 4 other brands sell other things too, so only their searches that name this product count here, like “troy bilt push mower”.

Compare popularity between Troy-Bilt and its closest rivals

Every comparison with Troy-Bilt

21 comparisons

How has branded search demand for Troy-Bilt changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Troy-Bilt worldwide rose from 43.4K to 54.8K.
  • Across the 12 months ending September 2026, Troy-Bilt’s share of searches among push mower brands worldwide increased from 3.5% to 5.2%.
  • Across the 12 months ending September 2026, Troy-Bilt’s share of searches among push mower brands worldwide peaked at 7.1% in July 2026 and was lowest at 2.9% in December 2025.

How did search popularity change for push mower brands worldwide in September 2026?

6 changes
  1. In September 2026, John Deere overtook Troy-Bilt to rank 3rd among push mower brands worldwide, with 5.7% of the searches.

  2. In September 2026, Husqvarna overtook Troy-Bilt to rank 4th among push mower brands worldwide, with 5.2% of the searches.

  3. In September 2026, Honda Power Equipment gained share of searches among push mower brands worldwide, from 12.1% to 14%.

  4. In September 2026, Toro lost share of searches among push mower brands worldwide, from 70.5% to 67.8%.

  5. Estimated monthly branded searches for Troy-Bilt worldwide rose 116.2% over 12 measured months, from 2.7K to 5.9K in September 2026.

  6. Estimated monthly branded searches for Milwaukee worldwide rose 80% over 12 measured months, from 900 to 1.6K in September 2026.

How are Troy-Bilt’s branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Troy-Bilt’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • troy bilt edger
  • troy bilt lawn tractor
  • troy bilt push mower
  • troy bilt riding lawn mower
  • troy bilt riding mower
  • troy bilt snow blower
  • troy bilt walk behind mower
  • troy bilt zero turn mower
  • troybilt
  • troybilt riding mower

Do you work for Troy-Bilt? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Troy-Bilt compete?

Troy-Bilt is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Lawn tractor brands5th of 56.1%Show ranking
Snow blower brands7th of 85.8%Show ranking
Push mower brands5th of 75.2%Shown above
Lawn edger brands10th of 112.8%Show ranking
Log splitters1st of 460.8%Show ranking
Rear tine tiller brands1st of 665.4%Show ranking
Creator with pink hair and a pink jacket

Is Troy-Bilt your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.