Brandwave

John Deere vs Troy-Bilt:Which is more popular?

In September 2026, John Deere and Troy-Bilt were level in searches among push mower brands worldwide, with an estimated 6.4K versus 5.9K branded searches, at 5.7% and 5.2% of the total. When we asked ChatGPT and Google AI Overviews about push mower brands, Troy-Bilt appeared in two of the five answers and John Deere in none.

Among push mower brands worldwide in September 2026

Who do people search for more?

John Deere, about 9% more searches than Troy-Bilt

John Deere 6.4K searchesTroy-Bilt 5.9K searches

Who does AI mention more?

Troy-Bilt, mentioned in 2 of 5 answers, John Deere in 0

Troy-Bilt in 2 of 5John Deere in 0 of 5

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Top push mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Troy-Bilt was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. John Deere did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Greenworks1st
  2. Toro2nd
  3. Honda Power Equipment3rd
  4. Troy-Bilt4th
  5. John Deere–
  6. Husqvarna–
  7. Milwaukee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Greenworks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Toro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Troy-Bilt2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda Power Equipment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about push mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is John Deere or Troy-Bilt more popular in search?

This chart shows how often people search Google for John Deere and Troy-Bilt by name. Each line represents a brand's share of searches for all seven push mower brands we track, month by month, from English-language searches worldwide.

John Deere and Troy-Bilt among push mower brands worldwide, by month

Share of searches by month for John Deere, Troy-Bilt. The figures are in the table below the chart.

View monthly share of searches table
MonthToroHonda Power EquipmentJohn DeereHusqvarnaTroy-BiltMilwaukeeGreenworks
Oct 202565%13.9%9.7%6.1%3.5%1.1%0.76%
Nov 202567.7%15.1%7.5%4.2%3.7%1.2%0.66%
Dec 202568.3%14.9%7.4%4.4%2.9%1.5%0.66%
Jan 202667.7%14.8%7.5%5%3.2%1.2%0.65%
Feb 202665.9%17.4%7.2%4%3.5%1.4%0.52%
Mar 202668.9%14.6%6.1%4.4%4.4%1.2%0.55%
Apr 202671%11.8%5.9%4.3%5%1.5%0.54%
May 202671%11.6%6%4.9%4.4%1.5%0.65%
Jun 202666.9%13.3%7.1%4.9%5.4%1.6%0.74%
Jul 202668.8%11.8%5.9%4.4%7.1%1.5%0.63%
Aug 202670.5%12.1%5.1%4.5%5.4%1.5%0.83%
Sep 202667.8%14%5.7%5.2%5.2%1.4%0.66%

John Deere and Troy-Bilt sell other things too, so only their searches that name this product count here, like “john deere push mower”.

How has the John Deere and Troy-Bilt comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Troy-Bilt took it in July 2026, John Deere took it in September 2026.
  • Across the 12 months ending September 2026, John Deere’s share of searches among push mower brands worldwide moved from 9.7% to 5.7%, and its estimated monthly branded searches moved from 7.6K to 6.4K.
  • Across the 12 months ending September 2026, Troy-Bilt’s share of searches among push mower brands worldwide moved from 3.5% to 5.2%, and its estimated monthly branded searches moved from 2.7K to 5.9K.

How did search popularity change for push mower brands worldwide in September 2026?

3 changes
  1. In September 2026, John Deere overtook Troy-Bilt to rank 3rd among push mower brands worldwide, with 5.7% of the searches.

  2. In September 2026, Husqvarna overtook Troy-Bilt to rank 4th among push mower brands worldwide, with 5.2% of the searches.

  3. Estimated monthly branded searches for Troy-Bilt worldwide rose 116.2% over 12 measured months, from 2.7K to 5.9K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using John Deere’s and Troy-Bilt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

John Deere

2 branded search terms

  • john deere push mower
  • john deere walk behind mower

Troy-Bilt

2 branded search terms

  • troy bilt push mower
  • troy bilt walk behind mower

How the Brand Demand Index is measured

Other head-to-heads among push mower brands

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