How popular isTitleist in search?
In August 2026, there were an estimated 301K branded searches for Titleist worldwide which is up 22.4% over the last 11 months. Titleist holds 1.4% estimated Share of Search among golf gloves worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Nike95.4%
Callaway1.7%Titleist1.4%
TaylorMade1.2%
Srixon0.28%
FootJoy—
Follow Titleist and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Where does Titleist compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Golf gloves | 3rd of 6 | 1.4% | Shown below |
| Golf balls | 3rd of 6 | 22.3% | Show ranking |
| Golf club brands | 2nd of 5 | 29.7% | Show ranking |
| Golf bags | 2nd of 6 | 31.2% | Show ranking |
Which golf gloves compete with Titleist?
Share of Search by month for Nike, Titleist. The figures are in the table below the chart.
View monthly share of search table
| Month | Nike | Callaway | Titleist | TaylorMade | Srixon | FootJoy |
|---|---|---|---|---|---|---|
| Oct 2025 | 96.9% | 0.78% | 1.2% | 0.95% | 0.24% | — |
| Nov 2025 | 97.6% | 0.65% | 0.79% | 0.79% | 0.16% | — |
| Dec 2025 | 97.4% | 0.65% | 0.96% | 0.79% | 0.19% | — |
| Jan 2026 | 97.1% | 0.78% | 0.96% | 0.96% | 0.19% | — |
| Feb 2026 | 96.8% | 0.78% | 1.2% | 0.95% | 0.29% | — |
| Mar 2026 | 96.6% | 0.78% | 1.4% | 0.95% | 0.23% | — |
| Apr 2026 | 94.5% | 2.1% | 1.7% | 1.4% | 0.34% | — |
| May 2026 | 95.4% | 1.2% | 1.7% | 1.4% | 0.35% | — |
| Jun 2026 | 96.2% | 0.95% | 1.4% | 1.2% | 0.29% | — |
| Jul 2026 | 96.2% | 0.95% | 1.4% | 1.2% | 0.29% | — |
| Aug 2026 | 95.4% | 1.7% | 1.4% | 1.2% | 0.28% | — |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 95.4% | 20.4M | 0% | -0.8 points | |
| 2, moved from 4th to 2nd | 1.7% | 368K | +83.1% | +0.8 pointsmoved from 4th to 2nd | |
| 3, moved from 2nd to 3rd | 1.4% | 301K | 0% | 0 pointsmoved from 2nd to 3rd | |
| 4, moved from 3rd to 4th | 1.2% | 246K | 0% | 0 pointsmoved from 3rd to 4th | |
| 5, held 5th | 0.28% | 60.5K | 0% | 0 points | |
| —, not measured this month | — | — | — | — |
1.
Nike95.4%
Held 1st. 20.4M estimated branded searches, 0% vs prior month. Share -0.8 points.
2.
Callaway1.7%
Moved from 4th to 2nd. 368K estimated branded searches, +83.1% vs prior month. Share +0.8 points.
3.
1.4%
Moved from 2nd to 3rd. 301K estimated branded searches, 0% vs prior month. Share 0 points.
1.2%
Moved from 3rd to 4th. 246K estimated branded searches, 0% vs prior month. Share 0 points.
5.
0.28%
Held 5th. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
—.
FootJoy—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between Titleist and its closest rivals
How has branded search demand for Titleist changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Titleist worldwide rose from 246K to 301K.
- Across the 11 months ending August 2026, Titleist fell from 2nd to 3rd among golf gloves worldwide.
How did search popularity change for golf gloves worldwide in August 2026?
5 changes
In August 2026, Callaway overtook TaylorMade to rank 2nd among golf gloves worldwide, at 1.7%.
In August 2026, Nike lost estimated Share of Search among golf gloves worldwide, from 96.2% to 95.4%.
Estimated monthly branded searches for TaylorMade worldwide rose 22.4% over 11 measured months, from 201K to 246K in August 2026.
Estimated monthly branded searches for Titleist worldwide rose 22.4% over 11 measured months, from 246K to 301K in August 2026.
Estimated monthly branded searches for Srixon worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.
How is Titleist measured?
Brandwave collects information about searches that people make online using Titleist’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- titleist
Do you work for Titleist? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Titleist your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.