Brandwave

Cobra Golf vs Titleist:Which is more popular by branded search?

In August 2026, Titleist had more branded searches than Cobra Golf among golf club brands worldwide. Titleist was estimated to have 301K branded searches compared to Cobra Golf’s 49.5K, and held a 29.7% Share of Search versus Cobra Golf’s 4.9%. These are worldwide searches for English-language branded terms.

Share of Search among golf club brands worldwide in August 2026Which is more popular in search, Cobra Golf or Titleist?
Cobra Golf4.9%49.5K searches
vs
Titleist29.7%301K searches

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Which is more popular in search, Cobra Golf or Titleist?

Compare the golf club brands players buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cobra Golf and Titleist among golf club brands worldwide, by month

Share of Search by month for Titleist, Cobra Golf. The figures are in the table below the chart.

View monthly share of search table
MonthCallawayTitleistTaylorMadeCobra GolfPING
Oct 202523.5%35%28.6%5.8%7.1%
Nov 202526%31.8%31.8%5.2%5.2%
Dec 202523.8%35.5%29%5.8%5.8%
Jan 202625%30.6%30.6%7.5%6.2%
Feb 202623.2%34.6%28.3%7%7%
Mar 202621.5%39.3%26.3%6.5%6.5%
Apr 202635.9%29.4%24%4.8%5.9%
May 202623.7%35.5%29.1%5.8%5.8%
Jun 202623.4%35.1%28.7%5.8%7.1%
Jul 202623.7%35.5%29%5.8%5.8%
Aug 202636.3%29.7%24.3%4.9%4.9%
Sep 2026—————

How has the Cobra Golf and Titleist comparison changed over the last 12 months?

  • Titleist was ahead of Cobra Golf in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Cobra Golf’s estimated Share of Search among golf club brands worldwide moved from 5.8% to 4.9%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
  • Across the 11 months ending August 2026, Titleist’s estimated Share of Search among golf club brands worldwide moved from 35% to 29.7%, and its estimated monthly branded searches moved from 246K to 301K.

How did search popularity change for golf club brands worldwide in August 2026?

  1. In August 2026, Callaway overtook Titleist to take the highest estimated Share of Search among golf club brands worldwide, at 36.3%.

  2. In August 2026, Titleist lost estimated Share of Search among golf club brands worldwide, from 35.5% to 29.7%.

  3. In August 2026, Cobra Golf lost estimated Share of Search among golf club brands worldwide, from 5.8% to 4.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Cobra Golf’s and Titleist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cobra Golf

1 branded search term

  • cobra golf

Titleist

1 branded search term

  • titleist

How the Brand Demand Index is measured

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