Brandwave

How popular isTiny Love in search?

In September 2026, there were an estimated 14.8K branded searches for Tiny Love worldwide which is down 33.3% over the last 12 months. Tiny Love holds 4.8% estimated Share of Search among play gyms worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Fisher-Price79.3%
  2. Skip Hop16%
  3. Tiny Love4.8%
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Which play gyms compete with Tiny Love?

Tiny Love against play gyms worldwide, by month

Share of Search by month for Fisher-Price, Skip Hop, Tiny Love. The figures are in the table below the chart.

View monthly share of search table
MonthFisher-PriceSkip HopTiny Love
Oct 202580.8%13.3%6%
Nov 202584.5%11.4%4.2%
Dec 202586.9%9.6%3.5%
Jan 202679.3%15.9%4.8%
Feb 202674.8%18.4%6.7%
Mar 202678.4%15.8%5.8%
Apr 202678.4%15.8%5.8%
May 202678.4%15.8%5.8%
Jun 202675.8%18.7%5.6%
Jul 202679.3%16%4.8%
Aug 202676.6%18.8%4.6%
Sep 202679.3%16%4.8%
  1. Held 1st. 246K estimated branded searches, 0% vs prior month. Share +2.7 points.

  2. Held 2nd. 49.5K estimated branded searches, -18.2% vs prior month. Share -2.9 points.

  3. 3.Tiny Love

    4.8%

    Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare search popularity between Tiny Love and its closest rivals

How has branded search demand for Tiny Love changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Tiny Love worldwide fell from 22.2K to 14.8K.
  • Across the 12 months ending September 2026, Tiny Love’s estimated Share of Search among play gyms worldwide decreased from 6% to 4.8%.
  • Across the 12 months ending September 2026, Tiny Love’s estimated Share of Search among play gyms worldwide peaked at 6.7% in February 2026 and was lowest at 3.5% in December 2025.

How did search popularity change for play gyms worldwide in September 2026?

  1. In September 2026, Fisher-Price gained estimated Share of Search among play gyms worldwide, from 76.6% to 79.3%.

  2. In September 2026, Skip Hop lost estimated Share of Search among play gyms worldwide, from 18.8% to 16%.

  3. Estimated monthly branded searches for Tiny Love worldwide fell 33.3% over 12 measured months, from 22.2K to 14.8K in September 2026.

Where does Tiny Love compete?

Tiny Love is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Baby play mats6th of 62.4%Show ranking
Play gyms3rd of 34.8%Shown above

How is Tiny Love measured?

Brandwave collects information about searches that people make online using Tiny Love’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • tiny love

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Tiny Love your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.